# Sun-Baked Model Spreads The Tangent Naked Tan Shoot Reveals Striking Tan Lines By Amelia Roblin | Published 2010-12-20 | Naughty Source: Trend Hunter, https://www.trendhunter.com/trends/tangent-naded-tan-shoot References: [fashioncopious.typepad](http://fashioncopious.typepad.com/fashioncopious/2010/12/covers-tangent-elle-germany-amica.html) & [tangentmag](http://tangentmag.com/magazine-issues/issue-5-x-is-chic/naked-tan-by-naked-tan/) Looking much like they’re still wearing [bikini tops](https://www.trendhunter.com/trends/triangls-mirage-drop) or t-shirts, the models that appear in the Tangent Naked Tan shoot were previously, believe it or not, more neutral in color. Naked Tan [tanning products](https://www.trendhunter.com/trends/sunless-tanning-products) were sprayed onto the models, to make it look as though they've spent hours in tank tops and tees, [baking in the sun](https://www.trendhunter.com/trends/australian-gold). Photographed by Emmanuel Giraud with makeup by Martin Bray, this Tangent Naked Tan shoot is definitely one to look out for. ## Trend Insights (Trend Hunter) - Score: 6.6/10 - Popularity: 97% | Activity: 93% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty) ## Key Themes ### Key Themes Behind This Trend - **Faux Tan Lines:** Creating faux tan lines through tanning products and makeup to give the illusion of wearing clothes creates differentiation in the crowded tanning industry. - **Realistic Tans:** Offering tanning products that mimic a natural, realistic tan created by the sun is a trend that is gaining popularity among customers and presents an innovation opportunity for the tanning industry. - **Specialized Makeup:** Makeup specifically designed to enhance and complement tanned skin can be a lucrative market segment within the beauty industry. ### Where This Applies - **Tanning:** The tanning industry has the opportunity to innovate by offering products that create faux tan lines and more realistic tans that mimic the appearance of sunbathing. - **Makeup:** The beauty industry can capitalize on the market for specialized makeup designed to enhance and complement tanned skin. - **Fashion:** The fashion industry can leverage the trend of faux tan lines by incorporating them into clothing designs and marketing campaigns. ## Related on Trend Hunter - [Tanner-Scented Body Mists](https://www.trendhunter.com/trends/spray-tan-body-mist.md) - [Undertone-Matching Sunless Tanners](https://www.trendhunter.com/trends/utan-instant-tan.md) - [Celebrity-Approved Tanning Services](https://www.trendhunter.com/trends/tan-on-the-run.md) - [Tinted Tanning Sprays](https://www.trendhunter.com/trends/life-proof-self-tan.md) - [Mess-Free Tanning Products](https://www.trendhunter.com/trends/tan-fans-sleep-sac.md) - [Moisturizing Tanning Products](https://www.trendhunter.com/trends/sunshine-oils.md) - [K-Beauty Branding Initiatives](https://www.trendhunter.com/trends/tan-tan-skin.md) - [Luxury Self-Tanning Gels](https://www.trendhunter.com/trends/solar-selftanning.md) - [Hydrating Self Tanners](https://www.trendhunter.com/trends/bali-body-hydrating-tanner.md)