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# Sea Captain Food Freebies
Krispy Kreme Gives Away Free Doughnut on Talk Like a Pirate Day

By Elise Ying-Hei Ho | Published 2012-09-12 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/talk-like-pirate-day
References: [huffingtonpost](http://www.huffingtonpost.com/2012/09/12/krispy-kreme-talk-pirate-free-doughnuts_n_1876960.html?ncid=edlinkusaolp00000003) & [flickr](http://www.flickr.com/photos/blamethemoon/5044882807/)

There have been many entertaining marketing strategies surfacing recently, but [Krispy Kreme](https://www.trendhunter.com/trends/free-original-glazed-doughnuts) tops it off with a simple low-tech and potentially highly hilarious tactic: talk like a pirate.

In honor of the 10th annual Talk Like a Pirate Day, the American doughnut chain has announced that a [free glazed doughnut](https://www.trendhunter.com/trends/krispy-kreme-and-mcdonalds) will be given to any customer who talks like a pirate or wears an eye patch on the special day. In fact, those who are willing to deck out in full-fledged pirate costumes can receive a [full dozen](https://www.trendhunter.com/trends/grinch-green-dozen) of fluffy deliciousness.

Not only is this a clever technique, it's also a great way for people to relax and act a little silly together. Plus, it comes with a delicious incentive, so who cares if someone's staring?

## Trend Insights (Trend Hunter)

- Score: 1.3/10
- Popularity: 3% | Activity: 28% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Why This Trend Is Growing

- **Creative Marketing Strategies:** Companies are seeking out-of-the-box marketing strategies to appeal to customers.
- **Event-based Promotions:** Event-related promotions create buzz and increase customer engagement.
- **Interactive Promotions:** Interactive promotions that encourage customer participation are becoming more popular.

### Industries Being Reshaped

- **Food and Beverage:** Food and beverage companies can increase customer engagement with event-based promotions and creative marketing strategies.
- **Retail:** Retailers can increase foot traffic and sales by offering interactive promotions that create a unique shopping experience.
- **Entertainment:** Companies in the entertainment industry can boost engagement and revenue by creating event-based promotions that offer customers a unique and memorable experience.

## Related on Trend Hunter

- [Kindness-Themed Donut Promotions](https://www.trendhunter.com/trends/krispy-kreme-world-kindness-day.md)
- [Blackhole-Inspired Donut Promotions](https://www.trendhunter.com/trends/free-original-glazed-doughnuts.md)
- [Complimentary Election Day Donuts](https://www.trendhunter.com/trends/krispy-kreme-election-day.md)
- [Complimentary Coffee Campaigns](https://www.trendhunter.com/trends/krispy-kreme-and-joe-jonas.md)
- [Complimentary Summertime Donut Deals](https://www.trendhunter.com/trends/july-freedom-days.md)
- [No-ID Donut Promotions](https://www.trendhunter.com/trends/free-original-glazed-donut.md)
- [Halloween Candy-Inspired Donuts](https://www.trendhunter.com/trends/krispy-kreme-trick-or-treat-collection.md)
- [Complimentary Donut Cafe Promotions](https://www.trendhunter.com/trends/dunkin-national-donut-day.md)
- [Freshly Prepared Donut Promotions](https://www.trendhunter.com/trends/krispy-kreme-hot-light.md)
