# Aquarium Trash Bags Playful Goldfish Garbage Sacks by Wieden & Kennedy By annaOMline | Published 2009-07-07 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/taking-out-the-rubbish-with-style References: [suck.uk](http://www.suck.uk.com/product.php?rangeID=121) No one likes taking out the rubbish. Probably not even the people that get paid to take out the rubbish. So why not brighten up their day by disguising your home waste as an original [goldfish bag](https://www.trendhunter.com/trends/goldfish-halloween-packs)? These funny and unusual trash bags were designed by the creative team at [Wieden & Kennedy](http://www.wk.com/), and its premise is simple: Why can’t trash bags look good? Forget boring black plastic bags, and distinguish yourself and your [rubbish with these amazing bin bags](https://www.trendhunter.com/trends/design-seoul-20). For about $16 US you can get a box of 12 of these happy sacks. They are standard large size trash bag (14 gallons) and super extra sturdy. Apart from being so cool, they are fully recyclable, of course, made by Epi, the leader of oxo-biodegradable plastic additive technology. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 47% | Activity: 74% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Key Themes Behind This Trend - **Colorful Trash Bags:** Disruptive innovation opportunity: Creating a range of colored and patterned trash bags to make waste disposal more fun and visually appealing. - **Eco-friendly Trash Bags:** Disruptive innovation opportunity: Developing biodegradable or compostable trash bags as a sustainable alternative to traditional plastic bags. - **Creative Packaging:** Disruptive innovation opportunity: Designing unique and eye-catching packaging for everyday products, such as trash bags, to make them more appealing and marketable. ### Where This Applies - **Packaging Industry:** Disruptive innovation opportunity: Exploring innovative packaging solutions that enhance the aesthetic appeal and functionality of products. - **Waste Management Industry:** Disruptive innovation opportunity: Introducing creative and eco-friendly products into the waste management sector to promote sustainability. - **Consumer Goods Industry:** Disruptive innovation opportunity: Incorporating playful and visually appealing elements into everyday products to enhance the consumer experience and differentiate from competitors. ## Related on Trend Hunter - [Blossom-Scented Trash Bags](https://www.trendhunter.com/trends/glad-forceflexplus.md) - [Cake-Scented Trash Bags](https://www.trendhunter.com/trends/ultra-strong-trash-bags.md) - [Melon-Scented Trash Bags](https://www.trendhunter.com/trends/hefty-ultra-strong-with-fabuloso-watermelon-scent.md) - [Compostable Drawstring Bags](https://www.trendhunter.com/trends/compostable-drawstring-bags.md) - [Autumnally Scented Trash Bags](https://www.trendhunter.com/trends/scented-trash-bags.md) - [Trunk-Sized Reusable Retailer Bags](https://www.trendhunter.com/trends/aldi-big-bag.md) - [Multi-Use Flower Bags](https://www.trendhunter.com/trends/reusable-flower-bags.md) - [Odor-Absorbing Garbage Bags](https://www.trendhunter.com/trends/odorsorb-liners.md) - [Reusable Traveler Trash Bags](https://www.trendhunter.com/trends/kea-stash.md)