# Snack-Branded Outdoor Campaigns Chomps Announced its 'Take a Hike in Sevierville, TN' Sweepstakes By Grace Mahas | Published 2021-11-03 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/take-a-hike-in-sevierville-tn References: [prnewswire](https://www.prnewswire.com/news-releases/chomps-meat-snack-brand-encourages-people-to-get-outside--for-national-take-a-hike--day--with-a-trip-to-the-smoky-mountains-301413559.html)  In honor of National Take a Hike Day on November 17th, snack brand [Chomps](https://www.trendhunter.com/trends/chomps-snackolantern) debuted a new sweepstakes dubbed 'Take a Hike in Sevierville, TN.' The new marketing scheme encourages people to "show how they take a hike with Chomps," no matter where they are. Fans can enter by submitting a reel or an in-feed post on [Instagram](https://www.trendhunter.com/trends/one-puffs-trick-shot-challenge) showing how they “take a hike" and tagging @chomps and @visitsieverville with the hashtags #takeahikewithchomps and #Sweepstakes. The winner will receive a complimentary luxury cabin stay in the Smoky Mountains of Tennessee, along with a travel credit and dining and adventure accommodations. The Sweepstakes begins at 12:01 a.m. Eastern Standard Time (“EST”) on Tuesday, November 2, 2021, and ends at 11:59 p.m. EST on Tuesday, November 16, 2021. Image Credit: CHOMPS ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 13% | Activity: 12% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) ## Key Themes ### What Makes This Trend Stand Out - **Snack-branded Sweepstakes:** Using branded sweepstakes to increase engagement with consumers. - **Social Media Promotions:** Encouraging user-generated content on social media to boost brand awareness. - **Adventure Travel Marketing:** Appealing to consumers' interests in adventure travel through marketing campaigns. ### Sectors Adopting This - **Snack Food Industry:** Opportunities to increase brand engagement and awareness through innovative promotions. - **Travel and Tourism Industry:** Opportunities to partner with brands to promote adventure travel destinations. - **Social Media Industry:** Opportunities to offer services to assist brands with social media promotions and user-generated content. ## Related on Trend Hunter - [Outdoor-Themed Summer Sweepstakes](https://www.trendhunter.com/trends/summer-sweepstakes1.md) - [Protein Snack-Brand Travel Sweepstakes](https://www.trendhunter.com/trends/out-of-travel-bs.md) - [Snack Brand Travel Campaigns](https://www.trendhunter.com/trends/holiday-contest-campaign.md) - [Outdoorsy Summer Sweepstakes](https://www.trendhunter.com/trends/summer-sweepstakes.md) - [Heartthrob Beef Jerky Campaigns](https://www.trendhunter.com/trends/bury-the-beef-campaign.md) - [Wholesome Ingredient Trail Mixes](https://www.trendhunter.com/trends/hike-snacks-trail-mix.md) - [Community-Focused Spice Sweepstakes](https://www.trendhunter.com/trends/golden-tongs-sweepstakes.md) - [Travel-Focused Summer Campaigns](https://www.trendhunter.com/trends/national-sweepstakes.md) - [Festive Chip Campaigns](https://www.trendhunter.com/trends/kettle-chips-christmas-campaign.md)