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# Smartphone Measurement Custom Garments
The UKYS Tailored Shirts are Made with Digital Measurements

By Michael Hemsworth | Published 2016-12-15 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/tailored-shirts
References: [thegadgetflow](http://thegadgetflow.com/portfolio/ukys-perfect-tailored-shirts-measured-phone/) & [kickstarter](https://www.kickstarter.com/projects/ukys/ukys-perfect-tailored-shirts-measured-from-your-ph)

Heading to a tailor for tailored shirts can be costly and time-consuming, so UKYS is a new brand that aims to help make it quick and convenient to get custom clothing without leaving your home. UKYS utilizes their new L.I.M. technology in order to enable customers to take their own photos and measurements using their smartphone or tablet. After the data is sent to the brand, a garment with the perfect measurements is created and sent to them in a much quicker manner than through traditional means.

Customized products are becoming increasingly important for a variety of consumers, so the UKYS tailored shirts come as an effective means of providing custom goods without the associated hassle or time that comes with the territory.

## Trend Insights (Trend Hunter)

- Score: 4.7/10
- Popularity: 55% | Activity: 79% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### What's Driving This Trend

- **Digital Measurement Technology:** The use of smartphone or tablet-based measurement technology allows for faster and more convenient customization of clothing.
- **Direct-to-consumer Tailored Apparel:** Companies like UKYS are disrupting traditional tailored clothing industry by offering direct-to-consumer customization options.
- **Self-measurement Technology:** The adoption of self-measurement technology eliminates the need for costly and time-consuming visits to tailors.

### Who This Affects Most

- **Apparel Manufacturing:** The apparel manufacturing industry can adopt digital measurement technology to streamline production processes and offer custom garments at a faster pace.
- **E-commerce:** E-commerce platforms can leverage self-measurement technology to enhance their customization offerings and provide customers with tailored options.
- **Fashion Retail:** Fashion retailers can incorporate direct-to-consumer tailored apparel to attract customers seeking personalized fashion experiences.

## Related on Trend Hunter

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- [AI Body Measuring Platforms](https://www.trendhunter.com/trends/fytted.md)
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