# Sporty Candy Corn Packs Brach's Tailgate Mix Features Hot Dog & Hamburger Flavors By Laura McQuarrie | Published 2022-07-29 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/tailgate-mix References: [foodandwine](https://www.foodandwine.com/news/tailgate-candy-corn-hot-dog-hamburger-flavors-brachs)  Vanilla ice cream, fruit punch and popcorn are some of the flavors featured in the new Tailgate mix from [Brach's](https://www.trendhunter.com/trends/fall-festival-candy-corn), along with some more unusual savory varieties. There are also [hot dog and hamburger varieties](https://www.trendhunter.com/trends/hot-dog-chips) included in the mixed bags and these unusual candy corn varieties offer a well-rounded snacking experience for summer barbecues, sports games and football viewing parties. Brach's Tailgate Candy Corn is coming to [Walgreens](https://www.trendhunter.com/trends/halloween-gummy-candies) stores and online channels and this unique mix certainly stays true to the top candy brand's mission of delivering ever-fresh innovations. Just a few years back, Brach's launched football-shaped candy corns for the fall season in chocolate, caramel and original flavors and this new offering is a fun depature that promises to strike up even more conversations between sports fans and adventurous eaters. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 41% | Activity: 71% | Freshness: 12% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Savory Candy:** Savory candy as a disruption opportunity for the candy industry in creating unique snack experiences - **Seasonal Candy Innovation:** Seasonal candy innovation as a disruption opportunity for the candy industry in creating different festive variations of the standard candy offerings - **Crossover Flavors:** Crossover flavors as a disruption opportunity for the snack and beverage industry in creating unique flavor profiles and expanding target audiences ### Sectors Adopting This - **Confectionery Industry:** The confectionery industry can explore the trend of savory candy and seasonal candy innovation to create unique snacking experiences and stay on top of ever-changing consumer preferences - **Food and Beverage Industry:** The food and beverage industry can explore the trend of crossover flavors to create unique flavor profiles and tap into untapped markets - **Retail Industry:** The retail industry can take advantage of the seasonal candy innovation trend to create exclusive products and boost sales for seasonal events and occasions ## Related on Trend Hunter - [Fall Festival-Flavored Candies](https://www.trendhunter.com/trends/fall-festival-candy-corn.md) - [Barbecue-Themed Candy Products](https://www.trendhunter.com/trends/kraft-heinz-and-frankford-candy.md) - [Football-Themed Gummy Candies](https://www.trendhunter.com/trends/haribo-football-mix.md) - [Food Truck Fare Candies](https://www.trendhunter.com/trends/brachs-late-night-taco-truck-jelly-beans.md) - [Food-Themed Candy Products](https://www.trendhunter.com/trends/kraft-heinz-gummy-snack-pack.md) - [Football-Themed Sour Candies](https://www.trendhunter.com/trends/sour-patch-ids-mvp-top-picks-mix.md) - [Modernized Holiday Candy Lineups](https://www.trendhunter.com/trends/holiday-candy-lineup.md) - [Candy Corn Suites](https://www.trendhunter.com/trends/candy-corn-suite.md) - [Football-Themed Gummy Treats](https://www.trendhunter.com/trends/football-mix.md)