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# Shuttered Volcano Architecture
The Taichung Convention Center Ecorupts in Taiwan

By Meghan Young | Published 2009-09-26 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/taichung-convention-center
References: [i-mad](http://www.i-mad.com/)

Instead of just controlling sources of light, the futuristic design of the Taichung Convention Center includes 'blinds' that naturally ventilate the structure while also generating energy from solar power.

Designed by Beijing-based [MAD Architects](https://www.trendhunter.com/trends/the-never-hut), the Taichung Convention Center was commissioned by the Taiwanese government to become a new local landmark. By redefining the [cultural landscape](https://www.trendhunter.com/trends/aydc-public-art-centre) of the city, it also hopes to draw attention to the city's sustainable development and growth.

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 55% | Activity: 66% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### What's Driving This Trend

- **Futuristic Architecture:** Opportunity to create innovative and sustainable building designs that combine functionality and energy generation.
- **Natural Ventilation:** Potential for developing technologies that use natural air currents to cool and ventilate structures, reducing the reliance on air conditioning.
- **Solar-powered Buildings:** Disruptive innovation in the construction industry by incorporating solar panels into building designs to generate renewable energy.

### Who This Affects Most

- **Architecture and Design:** Opportunity for architects and designers to incorporate sustainable elements into their projects and create eco-friendly structures.
- **Renewable Energy:** Growth potential for industries involved in the production and installation of solar panels and other renewable energy technologies.
- **Construction:** Innovation opportunity for construction companies to embrace sustainable building practices and optimize energy efficiency in their projects.

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