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# Charitable Celeb Watches
Tag Heuer Leonardo DiCaprio Aquaracer Benefits the Environment

By Michael Hines | Published 2010-10-15 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/tag-heuer-leonardo-dicaprio
References: [blog.perpetuelle](http://blog.perpetuelle.com/index.php/watch-news/tag-heuer-aquaracer-leonardo-dicaprio-edition-waj2115-ft6022/) & [tagheuer](http://www.tagheuer.com/the-collection/aquaracer/man/leonardo-dicaprio-ltd-edition-usa/index.lbl?w=WAJ2115.FT6022)

Now you can save the world in Leonardo DiCaprio-approved style with the TAG Heuer Leonardo DiCaprio Aquaracer. This deep blue watch comes with either the logos of the NRDC or [Green Cross International](https://www.trendhunter.com/trends/ecoconscious-hair-removal).

All sales of the TAG Heuer Leonardo DiCaprio Aquaracer will go directly to the NRDC and Green Cross International. The watch itself is gorgeous with a dark blue face and matching rubber strap. Check it out in the gallery above and join Leonardo DiCaprio in his fight against humanity today.

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 25% | Activity: 47% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Key Themes Behind This Trend

- **Charitable Fashion:** Opportunity for fashion brands to collaborate with charity organizations and donate a portion of sales to social causes, elevating brand image and appealing to socially conscious consumers.
- **Celebrity Endorsements for Social Causes:** Opportunity for brands to collaborate with celebrities who actively support social causes and create products or services that benefit these causes, thereby enhancing brand image and awareness.
- **Cause Marketing:** Opportunity for brands to integrate social causes into their marketing strategy, creating impact and appealing to a wider audience of socially conscious consumers.

### Where This Applies

- **Fashion Industry:** Charitable fashion can involve various segments of the fashion industry such as luxury brands, streetwear, athleisure, and sustainable fashion. Brands across these segments can explore collaborating for social causes.
- **Celebrity Brands:** Celebrity brands can collaborate with social causes close to the celebrity's heart, creating products, and experiences that help raise awareness and funds for the cause.
- **Non-profit Organizations:** Non-profits can collaborate with brands to create unique products or services that benefit the cause. This can align with the non-profit’s overall marketing strategy, help them raise funds, and raise awareness for their causes.

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