# Luxury Botanical Water SD Watersboten Makes "Herbal Table Water" to Uplift, Relax and Restore By Laura McQuarrie | Published 2017-07-05 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/table-water References: [sdwatersboten](http://www.sdwatersboten.com/) & [amazon](https://www.amazon.com/Non-Alcoholic-Fine-Herbal-Mineral-Waters/dp/B01KA7VJ8O/?tag=trenhunt0f-20) SD Watersboten is a producer of fine "Herbal Table Water" in premium varieties like Blue Vervain, Rhodiola Rosea and Angelica that boast [functional benefits](https://www.trendhunter.com/trends/functional-nonalcoholic-drinks). These bottled water beverages are said to have been developed "for the rarefied palate" and each one is formulated to serve a different purpose. While the relaxing Blue Vervain variety is described as full-bodied and silky, the light-bodied Angelica is said to have subtle mood-boosting therapeutic qualities. Like a fine wine or a premium spirit, these non-alcoholic beverages are meant to be served in a glass with a stem over ice. Rising consumer interest in wine culture and non-alcoholic beverages around the world has created a niche for a variety of [premium water products](https://www.trendhunter.com/trends/functional-water) to emerge, alongside water sommeliers and upscale water tasting bars, all of which allow adults to partake in aspects of alcohol culture. ## Trend Insights (Trend Hunter) - Score: 6.1/10 - Popularity: 94% | Activity: 81% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What's Driving This Trend - **Premium Water Products:** The rise in consumer interest in non-alcoholic beverages has created a niche for premium water products, providing an opportunity for innovative botanical water formulations. - **Water Sommeliers:** The emergence of water sommeliers offers an opportunity to create a new service industry that caters to discerning consumers seeking unique water tasting experiences. - **Upscale Water Tasting Bars:** The demand for upscale water tasting bars presents an opportunity to create exclusive spaces where adults can enjoy the experience of sampling different premium water varieties. ### Who This Affects Most - **Beverage Manufacturing:** Beverage manufacturers can explore the development of premium botanical water products to meet the demand for luxurious non-alcoholic beverage options. - **Hospitality and Leisure:** The hospitality and leisure industry can capitalize on the trend by incorporating water sommeliers and upscale water tasting bars as unique offerings in their establishments. - **Event Planning and Catering:** Event planners and catering companies can provide a unique experience by offering premium botanical water as part of their beverage menu, catering to consumers looking for refined alternatives. ## Related on Trend Hunter - [Sophisticated Botanical Sodas](https://www.trendhunter.com/trends/botanical-soda.md) - [Organic Wellness-Focused Drinks](https://www.trendhunter.com/trends/adaptogeninfused-sparkling-water.md) - [Elevated Wine Waters](https://www.trendhunter.com/trends/boutique-wine-water.md) - [Revitalizing Botanical Beverages](https://www.trendhunter.com/trends/botanical-infusions.md) - [Delicious Hydration-Focused Beverages](https://www.trendhunter.com/trends/healthy-botanical-beverage.md) - [Calming Botanical Waters](https://www.trendhunter.com/trends/botanical-waters.md) - [Functional Adaptogenic Elixirs](https://www.trendhunter.com/trends/botany-elixirs.md) - [Functional Sparkling Waters](https://www.trendhunter.com/trends/line-of-sparkling-waters.md) - [Quartz Crystals-Charged Water](https://www.trendhunter.com/trends/palo-santo-water.md)