# Ticking Bomb Tees The Hundreds Collaborate with Brooklyn Projects to Create Explosive Fashion By Christina Butty | Published 2009-07-31 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/t-shirts-the-hundred-brooklyn-projects References: [hypebeast](http://hypebeast.com/2009/07/the-hundreds-x-brooklyn-projects-pasadena-adam-bomb-t-shirt/) & [brooklynprojects](http://brooklynprojects.com/) This exclusive [Brooklyn Projects](https://www.trendhunter.com/trends/mitchell-and-ness) and [The Hundreds](https://www.trendhunter.com/trends/the-hundreds-and-tetris) t-shirt was created to celebrate opening a store in Pasadena. The Brooklyn Projects and The Hundreds t-shirt is a [true collaboration](https://www.trendhunter.com/trends/2tone-jersey-collection) since it combines The Hundreds atom bomb motif, reworked with Pasadena’s “City of Roses” theme. The black and white Brooklyn Projects and The Hundreds t-shirt will be available opening day on Sunday, August 2nd at 12:00 pm at the Pasadena Brooklyn Projects store, while the blue version will drop later. ## Trend Insights (Trend Hunter) - Score: 1.3/10 - Popularity: 8% | Activity: 22% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Collaborative Streetwear:** This trend presents opportunities for disruptive innovation in cross-brand partnerships and limited edition releases. - **Localized Fashion:** This trend presents opportunities for disruptive innovation in creating hyperlocal designs and targeted marketing. - **Reimagined Motifs:** This trend presents opportunities for disruptive innovation in reworking traditional motifs to fit contemporary contexts and audiences. ### Who This Affects Most - **Fashion:** This industry presents opportunities for innovative partnerships and marketing strategies in the streetwear scene. - **Retail:** This industry presents opportunities for disruptive innovation in localized, targeted brick-and-mortar stores and limited edition product releases. - **Design:** This industry presents opportunities for innovative approaches to reimagining traditional motifs and design elements. ## Related on Trend Hunter - [Retro Arcade-Themed Capsules](https://www.trendhunter.com/trends/the-hundreds-and-tetris.md) - [Collaborative LNY Shirts](https://www.trendhunter.com/trends/potluck-club.md) - [Limited-Edition Designer-Forward Collaborations](https://www.trendhunter.com/trends/black-market.md) - [Sporty Collaborative Fashion Capsules](https://www.trendhunter.com/trends/born-x-raised-1.md) - [Co-Branded Beer Apparel](https://www.trendhunter.com/trends/thisisneverthat-5.md) - [Anticipated Music Collab Apparel](https://www.trendhunter.com/trends/blackpink-x-fragment-design.md) - [Collaborative PatGraphic T-Shirts](https://www.trendhunter.com/trends/respect-tee.md) - [Mid-Summer Streetwear Launches](https://www.trendhunter.com/trends/when-the-smoke-clears-collection.md) - [Celebratory Hip-Hop Collaborations](https://www.trendhunter.com/trends/hiphop-collaboration.md)