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# Apple Parody Ads
The T-Mobile myTouch 4G Goes Head-to-Head with the iPhone 4

By Summer Luu | Published 2010-11-06 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/t-mobile-mytouch-4g
References: [adweek.blogs](http://adweek.blogs.com/adfreak/2010/11/t-mobile-needles-iphone-with-apple-parody.html) & [t-mobile](http://www.t-mobile.com)

The [T-Mobile](https://www.trendhunter.com/trends/nada-yada-yada) myTouch 4G commercial sure looks familiar. Copying the "Get a Mac" campaign by [Apple](https://www.trendhunter.com/trends/the-underdogs), this ad shows the battle between two mobile networks.

Instead of the two popular characters Justin Long and John Hodgman, this campaign features a young lady versus a two guys. In this T-Mobile myTouch 4G commercial, they present how their device is faster and better than AT&T's [iPhone 4](https://www.trendhunter.com/trends/iphone-4-concept). Check out the copycat video and decide whether you would actually prefer it to the original.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 20% | Activity: 81% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### Why This Trend Is Growing

- **Parody Ads:** Opportunity for brands to create parody ads to engage with consumers and add humor to their marketing campaigns.
- **Battle of Mobile Networks:** Opportunity for mobile network providers to showcase their competitive advantages over their rivals through creative advertising campaigns.
- **Comparative Advertising:** Opportunity for brands to highlight the superiority of their products or services by directly comparing them to competitors in their marketing campaigns.

### Industries Being Reshaped

- **Telecommunications:** Disruptive innovation opportunities exist for telecommunication companies to differentiate themselves through creative advertising and showcasing superior network performance.
- **Mobile Devices:** Disruptive innovation opportunities exist for mobile device manufacturers to develop devices with faster and better features to challenge the dominance of established brands.
- **Marketing and Advertising:** Disruptive innovation opportunities exist for marketing and advertising agencies to explore new approaches, such as parody ads and comparative advertising, to engage with consumers and differentiate brands.

## Related on Trend Hunter

- [Short Film-Inspired Ads](https://www.trendhunter.com/trends/the-underdogs.md)
- [Auction-Inspired Technology Commercials](https://www.trendhunter.com/trends/apple-data-auction-commercial.md)
- [Mobile Device Durability Ads](https://www.trendhunter.com/trends/apple-trust-issues.md)
- [Charged Phone Ads](https://www.trendhunter.com/trends/apples-miss-you.md)
- [AI Customer Campaigns](https://www.trendhunter.com/trends/tilly-norwood.md)
- [Nostalgic Long-Form Infomercials](https://www.trendhunter.com/trends/mint-mobile-mintfomercial.md)
- [Cheeky Wireless Service Ads](https://www.trendhunter.com/trends/nada-yada-yada.md)
- [Computer-Inspired Smartphone Chargers](https://www.trendhunter.com/trends/g4-charger.md)
- [Solution-Oriented Holiday Ads](https://www.trendhunter.com/trends/solutionoriented-holiday-ad.md)
