# Desert-Blending Beauties Sylvie Malfray Focuses on Epic Lighting for Fashion Photography By Meghan Young | Published 2010-11-24 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/sylvie-malfray References: [whitezine](http://www.whitezine.com/en/photography/sylvie-malfray.html) & [sylvie-malfray](http://sylvie-malfray.com/) Fashion photography that focuses on [epic lighting](https://www.trendhunter.com/trends/delicate-lighting) such as that found in Sylvie Malfray's portfolio is always stunning. Based in Paris, France, Sylvie Malfray is a professional [beauty and fashion photographer](https://www.trendhunter.com/trends/la-beaut-louis-vuitton-campaign). Published in both ELLE and Harper's Bazaar on several occasions, her work is definitely impressive to most fashion-fanatics. See this intricately lit spread in the featured gallery and appreciate Malfray's photographic skills for yourselves. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 79% | Activity: 65% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Epic Lighting in Fashion Photography:** Exploring innovative lighting techniques in fashion photography to create stunning visuals. - **Intricate Lighting Spreads in Fashion Magazines:** Using intricate lighting setups in fashion magazine spreads to captivate readers and stand out from the competition. - **Professional Beauty and Fashion Photography:** Pushing the boundaries of beauty and fashion photography with expert skills and unique artistic vision. ### Sectors Adopting This - **Fashion Photography:** Leveraging creative lighting techniques in fashion photography to create unique and eye-catching visuals. - **Magazine Publishing:** Integrating intricate lighting spreads into fashion magazines to engage readers and attract advertisers. - **Beauty and Fashion:** Exploring new ways to showcase beauty and fashion through innovative photography and lighting techniques. ## Related on Trend Hunter - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Graphic Lighting Systems](https://www.trendhunter.com/trends/pyl-lighting.md) - [Hand-Painted Wallpaper Series](https://www.trendhunter.com/trends/sylvan.md) - [Exquisite High Jewelry Campaigns](https://www.trendhunter.com/trends/campaign-film.md) - [Luxurious Ephemeral Art Galleries](https://www.trendhunter.com/trends/sho-shibuya.md) - [Delicate Lighting Collection Designs](https://www.trendhunter.com/trends/delicate-lighting.md) - [Sensorial Textile Exhibitions](https://www.trendhunter.com/trends/sylvie-johnson.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Parisian-Inspired Luxury Skincare Lines](https://www.trendhunter.com/trends/city-of-dreamlight.md)