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# Voice-Controlled Entertainment Channels
The SyFy Channel is Now Integrated with Amazon Alexa

By Katherine Pendrill | Published 2017-02-03 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/syfy
References: [techtimes](http://www.techtimes.com/articles/155190/20160501/amazons-ai-assistant-hits-syfy-the-first-entertainment-channel-to-get-alexa-skills.htm) & [syfy](http://www.syfy.com/apps/syfy-for-amazon-alexa)

While there are a growing number of devices integrated with [Amazon](https://www.trendhunter.com/trends/fire-tv-omni-series) Alexa, SyFy recently announced that it is the first entertainment channel to tap into the voice assistant's power. With its new Alexa skill, the channel hopes to make its platform even more engaging for sci-fi fans.

As of now, SyFy viewers can use any device equipped with Amazon Alexa to ask questions about shows or movies on the channel. For instance, users can ask what happened on a previous episode or what happens to a specific character in a series. The new feature will also allow users to enjoy exclusive behind-the-scenes previews and access practical information such as schedules and episode information.

The new partnership demonstrates how entertainment platforms can also use Amazon Alexa to enhance the [at-home entertainment experience](https://www.trendhunter.com/trends/volley-games-app).

## Trend Insights (Trend Hunter)

- Score: 1.3/10
- Popularity: 6% | Activity: 24% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What's Driving This Trend

- **Integration of Voice Assistants:** The integration of voice assistants like Amazon Alexa into entertainment channels opens up opportunities for improved user engagement and personalized experiences.
- **Voice-controlled Content Discovery:** Voice-controlled content discovery through platforms like Amazon Alexa allows viewers to easily find and access their favorite shows and movies without traditional remote controls.
- **Enhanced Engagement for Entertainment Channels:** By leveraging voice-activated features, entertainment channels can provide interactive experiences, behind-the-scenes content, and schedule information to increase viewer engagement.

### Who This Affects Most

- **Entertainment Industry:** The entertainment industry can leverage voice-controlled technology to enhance the overall viewing experience, offer personalized recommendations, and increase user engagement.
- **Technology Industry:** The technology industry can develop and improve voice-controlled platforms and devices to provide seamless integration with entertainment channels, enabling easier content discovery and interaction.
- **Home Automation Industry:** The home automation industry can explore partnerships and integrations with entertainment channels to provide voice-controlled access to media content, creating a more immersive and convenient entertainment experience.

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