# Deal-Focused Shopping Tools The Swirl Application Informs Users of Clothing Sales By Jordy E | Published 2013-03-22 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/swirl-application References: [gizmodo](http://gizmodo.com/5991412/swirl-organize-your-spring-shopping-spree) & [swirl](http://www.swirl.com/welcome.html) The Swirl Application allows users to update their closets on a budgetary basis. Those who download the tool can enter in their favored stores and list of [desired clothing items](https://www.trendhunter.com/trends/to-the-shop). Once the appropriate data has been entered, Swirl notifies members of related sales. Best of all is its geo-tagging features as it tracks its listed sales based on one's home location. This data is especially relevant for those looking to do a [wardrobe overhaul](https://www.trendhunter.com/trends/closetiq) while also trying to remain economical. While the very articles and accessories that users are in search of are all present, it deters customers from purchasing them at full price. A page dedicated to the [most popular items](https://www.trendhunter.com/trends/clone) is also displayed, creating many opportunities for browsing. ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 14% | Activity: 15% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### What Makes This Trend Stand Out - **Budgetary Wardrobe Updates:** The Swirl Application offers a disruptive innovation opportunity to provide users with a tool that updates their closets on a budget by notifying them of clothing sales. - **Geo-tagged Sales Notifications:** Swirl's geo-tagging feature presents a disruptive innovation opportunity by tracking sales based on one's home location and notifying users, allowing for targeted wardrobe overhauls while remaining economical. - **Popular Item Discovery:** Swirl's dedicated page for popular items creates a disruptive innovation opportunity by offering users browsing opportunities and insights into trending clothing and accessories. ### Sectors Adopting This - **Fashion Retail:** The Swirl Application can disrupt the fashion retail industry by providing an efficient way for retailers to reach potential customers and promote clothing sales. - **Mobile Applications:** Swirl's innovative features and functionality offer disruptive innovation opportunities in the mobile application industry by enhancing the shopping experience and providing personalized sales notifications. - **Online Shopping:** Swirl's technology can disrupt the online shopping industry by delivering targeted sales notifications and creating opportunities for browsing popular items, increasing user engagement and conversion rates. ## Related on Trend Hunter - [Streamlined Shopping Apps](https://www.trendhunter.com/trends/streamlined-shopping-apps.md) - [Social Shopping Apps](https://www.trendhunter.com/trends/locker.md) - [Social Media-Inspired Retail Apps](https://www.trendhunter.com/trends/depop-outfits.md) - [Localized Boutique Shopping Apps](https://www.trendhunter.com/trends/boutique-shopping-apps.md) - [Early-Access Shopping Apps](https://www.trendhunter.com/trends/jcrew-app.md) - [Style Intelligence Platforms](https://www.trendhunter.com/trends/fitchecklab.md) - [Rewarding AI Shopping Apps](https://www.trendhunter.com/trends/shopup.md) - [AI Fashion Shopping Tools](https://www.trendhunter.com/trends/phia-app.md) - [Versatile Fashion Inspiration Apps](https://www.trendhunter.com/trends/urrban-tailor.md)