# Fake Illegal Immigration Ads Swing Vote By Bianca | Published 2008-05-20 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/swing-vote-illegal-immigrant References: [imdb](http://www.imdb.com/title/tt1027862/) The tension of the current [US presidential elections](https://www.trendhunter.com/trends/world-election-map) in being lifted in the form of **Swing Vote**, a light-hearted comedy by Touchstone Pictures. The indie election comedy starring Kevin Costner doesn't hit theatres until August 1, 2008, but because of its timeliness, it's already created quite a buzz. Just like the [close run between Hillary and Obama](https://www.trendhunter.com/trends/the-friendship-bus), the movie is about two candidates duking it out in a very close battle. Unlike the real life candidates, the actors in Swing Vote will go to *any* lengths to sway their voters, specially, one voter who will make the difference. They do so in the form of a [faux illegal immigration ad](https://www.trendhunter.com/trends/election-collection), which can be seen in the above video. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 7% | Activity: 60% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Why This Trend Is Growing - **Indie Election Comedies:** Opportunity for disruptive innovation in creating more politically-themed independent films. - **Timely Entertainment Buzz:** Opportunity for disruptive innovation in leveraging current events to create buzz for upcoming movies. - **Creative Voter Swaying Techniques:** Opportunity for disruptive innovation in developing new strategies to influence voter decisions in elections. ### Industries Being Reshaped - **Film Production:** Opportunity for disruptive innovation in producing more politically-focused indie films. - **Entertainment Marketing:** Opportunity for disruptive innovation in capitalizing on current events to market upcoming movies. - **Political Campaign Strategy:** Opportunity for disruptive innovation in devising new methods to sway voter opinions during elections. ## Related on Trend Hunter - [Political Campaign Game Maps](https://www.trendhunter.com/trends/freedom-town.md) - [Vote-Encouraging Coin Campaigns](https://www.trendhunter.com/trends/electoral-coins.md) - [Dispensary-Friendly Voting Campaigns](https://www.trendhunter.com/trends/toke-the-vote.md) - [Boomer-Focused Voter Advertisements](https://www.trendhunter.com/trends/groom-a-boomer.md) - [Flavor-Fueled Short Films](https://www.trendhunter.com/trends/mccain-masala-movie.md) - [Movie-Goer-Inspired Soda Campaigns](https://www.trendhunter.com/trends/fresh-twist-on-soda.md) - [Voter Activation Ice Creams](https://www.trendhunter.com/trends/churn-out-the-vote.md) - [Cinematic GenAI Campaigns](https://www.trendhunter.com/trends/the-knowit-alls.md) - [Presidential Election Candy Collections](https://www.trendhunter.com/trends/amusemints-election-collection.md)