# Songbird Surfer Pictorials In 'Swell Season' in GQ, Mark Salling Goes from 'Glee' to the Beach By Ryan Hinkson | Published 2010-05-24 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/swell-season-in-gq References: [gq](http://www.gq.com/style/wear-it-now/201006/mark-salling-at-the-beach-in-authentic-surfwear-labels) & [justjared.buzznet](http://justjared.buzznet.com/2010/05/20/mark-salling-gq-magazine/) For 'Swell Season' in GQ, Mark Salling of 'Glee' goes from the stage to the sun and sand of the beach. Salling's relaxed demeanor in this [surf-inspired spread](https://www.trendhunter.com/trends/vans-x-queer-surf) is a departure from the bad-boy-turned-glee-club character he plays on TV. 'Swell Season' in GQ features surfboards and bronzed beach bodies accompanying fashions by [ACNE](https://www.trendhunter.com/trends/first-aid-beauty-debuts), [Gap](https://www.trendhunter.com/trends/summer-fridays-2), American Apparel, Burkman Bros. and Loomstate. Word is that Mark Salling's role on 'Glee' is not too far of a stretch from reality, as Salling was an aspiring musician prior to landing his TV gig. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 34% | Activity: 39% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Surf-inspired Fashion:** There is a disruptive innovation opportunity in creating eco-friendly yet stylish clothing for surf enthusiasts. - **Celebrity Branding:** There is a disruptive innovation opportunity for celebrities to launch their own clothing lines or partner with existing ones. - **Crossover Entertainment:** There is a disruptive innovation opportunity for TV networks to collaborate with fashion brands for unique photo shoots and product placements. ### Sectors Adopting This - **Fashion Industry:** The fashion industry has a disruptive innovation opportunity to explore eco-friendly production methods. - **Entertainment Industry:** The entertainment industry has a disruptive innovation opportunity to partner with fashion companies for unique collaborations. - **Sportswear Industry:** The sportswear industry has a disruptive innovation opportunity to create durable and eco-friendly surfwear. ## Related on Trend Hunter - [Sun-Soaked Resort Collections](https://www.trendhunter.com/trends/golden-hour-getaway-collection.md) - [Stylish Beach-Ready Swimwear](https://www.trendhunter.com/trends/new-swim-collection.md) - [Versatile Sleek Swimwear Designs](https://www.trendhunter.com/trends/dandy-del-mar.md) - [Coastal-Inspired Activewear Launches](https://www.trendhunter.com/trends/set-actives-new-drop.md) - [Artist-Forward Fashion Partnerships](https://www.trendhunter.com/trends/randy-perez.md) - [Coastal-Inspired Activewear Drops](https://www.trendhunter.com/trends/set-sail.md) - [Beach-Inspired Spring Fashion Capsules](https://www.trendhunter.com/trends/a-kind-of-guise-3.md) - [Reality TV Show Collections](https://www.trendhunter.com/trends/dumbgood.md) - [Practical Californian Streetwear](https://www.trendhunter.com/trends/gramicci-spring-summer-2024.md)