# Dual-Flavor Fruit Chews Ferrara Has Just Unveiled New Sweetarts Gummy Fruity Splitz By Katherine Pendrill | Published 2023-01-22 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/sweetarts-gummy-fruity-splitz References: [brandeating](https://www.brandeating.com/2023/01/new-sweetarts-gummy-fruity-splitz-and-trolli-sour-duo-crawlers-land-on-store-shelves.html)  [Ferrara](https://www.trendhunter.com/trends/sour-tropical-dinos) is kicking off 2023 on a sweet note with the launch of new SweeTarts Gummy Fruity Splitz and new [Trolli](https://www.trendhunter.com/trends/sour-electric-crawlers) Sour Duo Crawlers. Whether you're craving classic fruit flavors or something a little more tropical, Ferrara's newest candies have you covered. The new SweeTarts Gummy Fruity Splitz features soft and bouncy candy pieces that are split into two different fruit flavors – one that's sweet and one that's tart. The flavors include Cheer, Blue Punch, Orange, Grape, Apple, and Lemon. On the other hand, Trolli's new Sour Duo Crawlers are worm-shaped gummies with two layers – one soft and one chewy. These [dual-textured candies](https://www.trendhunter.com/trends/tic-tac-two) come in topical fruit flavor combos like Mango Pineapple, Citrus Watermelon, and Strawberry Guava. Image Credit: Ferrara ## Trend Insights (Trend Hunter) - Score: 1.6/10 - Popularity: 11% | Activity: 22% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Dual-flavor Candy:** A disruptive innovation opportunity for candy manufacturers to create more personalized and customizable candy experiences with multiple flavor combinations. - **Texture-centric Snacks:** A disruptive innovation opportunity for snack companies to create products that incorporate various textures for a more dynamic sensory experience. - **Fruit-forward Flavors:** A disruptive innovation opportunity for food and beverage companies to develop products with unique fruit combinations that cater to a wider range of consumer preferences. ### Industries Being Reshaped - **Candy Manufacturing:** Candy manufacturers can develop new products that offer more personalized and customizable candy experiences with multiple flavor combinations. - **Snack Food Manufacturing:** Snack food companies can create products with various textures to offer more dynamic sensory experiences for consumers. - **Food and Beverage Manufacturing:** Food and beverage companies can innovate by developing a wide range of unique fruit combinations in their products that cater to various consumer preferences. ## Related on Trend Hunter - [Dual-Texture Gummy Candies](https://www.trendhunter.com/trends/trolli-sour-duo-crawlers.md) - [Dual-Flavor Sour Candies](https://www.trendhunter.com/trends/sour-electric-crawlers.md) - [Berry-Citrus Sour Candies](https://www.trendhunter.com/trends/trolli-1.md) - [Bursting Gummy Worm Candies](https://www.trendhunter.com/trends/trolli-sour-bursting-crawlers.md) - [Textural Sour Gummy Candies](https://www.trendhunter.com/trends/trolli-sour-brite-squad.md) - [Dual-Texture Mini Mint Candies](https://www.trendhunter.com/trends/tic-tac-chewy.md) - [Sweet-Tart Gummy Rings](https://www.trendhunter.com/trends/sweetarts-gummy-halos.md) - [Mixed Fruit-Flavored Soft Candies](https://www.trendhunter.com/trends/mixed-fruit-soft-candy.md) - [Twisted Fruit-Based Candies](https://www.trendhunter.com/trends/twistables-triple-berry-twist.md)