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# Fruit-Forward Watermelon Wines
The Pacific Fruit Vineyards Sweet Watermelon Wine is Spring-Ready

By Katherine Pendrill | Published 2020-05-08 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/sweet-watermelon-wine
References: [delish](https://www.delish.com/food-news/a32379583/aldi-watermelon-wine/) & [aldi.us](https://www.aldi.us/en/grocery-goods/seasonal-products/seasonal-detail/ps/p/burlwood-cellars-pacific-fruit-vineyards-sweet-wat/)

Aldi is helping consumers celebrate the return of warmer weather with the [Pacific Fruit Vineyards](https://www.trendhunter.com/trends/Pacific-Hybreed) Sweet Watermelon Wine.

The pretty pink wine is a Pacific Fruit Vineyards wine by Burlwood Cellars. The new vino is described as a sweet grape wine infused with natural watermelon flavors. Naturally, the wine has a sweet flavor profile, with some bright and juicy notes thanks to the addition of the watermelon flavor. This makes the wine perfect for those who prefer drinks that are on the sweeter side, but are still light and refreshing.

For those looking for other fruit-forward wines for the hot days ahead, Pacific Fruit Vineyards also comes in a [Sweet Peach and Sweet Pineapple Variety](https://www.trendhunter.com/trends/jam-shed-tropical-crush).

Image Credit: *Aldi.*

## Trend Insights (Trend Hunter)

- Score: 5.0/10
- Popularity: 57% | Activity: 83% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Why This Trend Is Growing

- **Fruit-infused Wines:** Opportunity for wineries to capitalize on consumer demand for fruit-infused wines by creating innovative and unique flavor combinations.
- **Sweet Wine Varieties:** Opportunity for wineries to develop new sweet wine varieties to cater to consumers who prefer drinks on the sweeter side.
- **Light and Refreshing Wines:** Opportunity for wineries to create light and refreshing wines that are perfect for warmer weather and outdoor gatherings.

### Industries Being Reshaped

- **Wineries:** Wineries can explore innovative methods of infusing fruits into their wines to meet the growing demand for unique flavor profiles.
- **Beverage Industry:** Opportunity for beverage companies to introduce fruit-infused wines as a new product category to cater to consumer preferences for refreshing alcoholic beverages.
- **Hospitality Industry:** Restaurants and hotels can showcase fruit-infused wines as part of their beverage offerings to provide customers with a unique and refreshing dining experience.

## Related on Trend Hunter

- [Spring-Themed Fruit Wines](https://www.trendhunter.com/trends/echo-falls-fruit-fusion-watermelon-kiwi.md)
- [Unique Wine Flavors](https://www.trendhunter.com/trends/watermelon-chili.md)
- [Canned Southern Wines](https://www.trendhunter.com/trends/country-water.md)
- [Lemonade-Infused Wines](https://www.trendhunter.com/trends/lemonade-stand-at-main-vine.md)
- [Fruit-Forward Summertime Gins](https://www.trendhunter.com/trends/tamworth-garden-watermelon-flavored-gin.md)
- [Carton-Packaged Watermelon Waters](https://www.trendhunter.com/trends/boxed-water-watermelon.md)
- [Fruit-Forward Craft IPAs](https://www.trendhunter.com/trends/sweetwater-1.md)
- [Melon-Flavored Gin Spirits](https://www.trendhunter.com/trends/june-watermelon.md)
- [Canned Watermelon Drinks](https://www.trendhunter.com/trends/mela.md)