# Dippable Plant-Powered Snacks Sweet N’ Salty Dippsterz Combines Pretzels & Marshmallow Creme By Laura McQuarrie | Published 2023-03-21 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/sweet-n-salty-dippsterz References: [nosh](https://www.nosh.com/food-wire/2023/funky-mello-launches-sweet-n-salty-dippsterz/) & [funkymello](https://www.funkymello.com/)  Inspired by a popular dippable and dunkable snack from the 90s, [Funky Mello](https://www.trendhunter.com/trends/funky-mello) created Sweet N’ Salty Dippsterz but with a plant-based and better-for-you twist. This snack is free from artificial ingredients as well as the top eight allergens and it contains less sugar too. This sweet and salty snack riffs on a popular format by combining [pretzel sticks](https://www.trendhunter.com/trends/sea-salt-pretzel-snackers) with an indulgent [fluffy creme for dipping](https://www.trendhunter.com/trends/specially-selected-loaded-dips). Like the brand's beloved marshmallow creme, Dippsterz is a cold product and it will last up to a year when stored in the freezer. As well as appealing to Millennial parents with its better-for-you benefits, this snack helps to do good in the world. With its newest product, Funky Mello is donating a portion of sales to organizations that fight food insecurity in youth. ## Trend Insights (Trend Hunter) - Score: 1.5/10 - Popularity: 7% | Activity: 23% | Freshness: 15% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Plant-based Snacks:** The increasing consumer demand for healthy and environmentally-friendly snacks creates an opportunity for companies to develop more plant-based snack options. - **Dippable Snacks:** Dippable snacks are becoming more popular, and companies who create innovative ways to combine different textures and flavors will have an advantage in the market. - **Social Responsibility:** Consumers are increasingly looking to support companies which implement social responsibility programs, therefore companies that incorporate social responsibility into their business models are likely to gain favor with consumers. ### Who This Affects Most - **Snack Industry:** Companies in the snack industry should focus on developing healthier and more diverse options to meet the growing consumer demand for plant-based and dippable snacks. - **Food Donation Organizations:** Organizations that fight food insecurity in youth may see an increase in donations due to partnerships with snack companies who donate a portion of sales to their cause. - **Environmental Sustainability Industry:** Increasing demand for plant-based snacks creates an opportunity for companies in the environmental sustainability industry to collaborate or invest in snack companies that prioritize sustainability in their production and sourcing practices. ## Related on Trend Hunter - [Pretzel-Creme Snack Packs](https://www.trendhunter.com/trends/funky-mello.md) - [Plant-Powered Marshmallow Cremes](https://www.trendhunter.com/trends/marshmallow-cremes.md) - [Free-From Dippable Snacks](https://www.trendhunter.com/trends/jam-dipper.md) - [Dunking-Friendly Vegan Snacks](https://www.trendhunter.com/trends/dairylea-plantbased-dunkers.md) - [Cookie-Inspired Fudge Snacks](https://www.trendhunter.com/trends/fudge-stripes-dipmmms.md) - [Dippable Fudge Cookies](https://www.trendhunter.com/trends/keeblers-fudge-stripes.md) - [Textural Teen-Targeted Treats](https://www.trendhunter.com/trends/mallow-dunkz.md) - [Gooey Sour Gummy Dips](https://www.trendhunter.com/trends/goodunkers.md) - [Plant-Based Pickle-Flavored Dips](https://www.trendhunter.com/trends/dill-pickle-chip-dip.md)