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# Hot Honey-Highlighting Menus
Outback Steakhouse Just Launched Its Sweet Heat Season Menu

By Katherine Pendrill | Published 2023-07-22 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/sweet-heat-season-menu
References: [chewboom](https://www.chewboom.com/2023/07/20/outback-unveils-new-sweet-heat-season-menu/)

![Hot Honey-Highlighting Menus](https://cdn.trendhunterstatic.com/thumbs/511/sweet-heat-season-menu.jpeg)

[Outback Steakhouse](https://www.trendhunter.com/trends/hot-honey-shrimp) is leaning into sweetness this summer with the launch of its new Sweet Heat Season menu.

Despite the name, the new Sweet Heat Season menu actually features a range of dishes that highlight the perfect pairing of sweet, spicy, salty, and rich flavors, all at once. Some of the standout dishes from the new menu include the [Hot Honey Fried Shrimp](https://www.trendhunter.com/trends/the-greene-turtle-and-mikes-hot-honey), which consists of bite-sized shrimp that have been hand-breaded with the brand’s signature Bloomin’ Onion spices, cooked until golden brown, and then drizzled with house-made hot honey and a spicy signature bloom sauce. Another delicious new option is the Sirloin & [Hot Honey Fried Chicken](https://www.trendhunter.com/trends/kfc-8), which features a boneless chicken breast hand-battered in Bloomin’ Onion spices, fried, and then topped with the same combo of house-made hot honey and spicy signature bloom sauce. The chicken is also served with a signature center-cut sirloin, a steakhouse potato, and a side.

All of the new Sweet Heat Season menu items are available from July 26 through until October 31, 2023.

Image Credit: Outback Steakhouse

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 19% | Activity: 47% | Freshness: 17%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Sweet Heat Flavors:** The rise of menus featuring dishes that combine sweet, spicy, salty, and rich flavors in innovative ways presents opportunities for restaurants to create unique and memorable dining experiences.
- **Gourmet Sauce Pairings:** The inclusion of unique and flavorful sauce combinations, such as house-made hot honey and spicy signature bloom sauce, on menus opens up possibilities for condiment brands to develop and supply high-quality, ready-to-use gourmet sauces to restaurants.
- **Seasonal Menu Launches:** The introduction of limited-time seasonal menus, like the Sweet Heat Season menu, can generate excitement and anticipation among customers, providing an opportunity for food retailers and suppliers to collaborate and create exclusive products for these special menu offerings.

### Industries Being Reshaped

- **Restaurant:** Restaurants can explore the creation of unique sweet heat flavor profiles and innovative sauce combinations to meet the evolving taste preferences of their customers.
- **Condiment:** Condiment brands can develop and supply specialty gourmet sauces to restaurants, leveraging the growing interest in unique flavor combinations like hot honey and spicy bloom sauce.
- **Food Retail:** Food retailers and suppliers can collaborate with restaurants to create exclusive products and ingredients tailored to seasonal menu launches, offering customers unique dining experiences and driving sales.

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