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# Sweet Cinnamon Pretzels
Zapp's is Adding New Sweet Cinnamon & Sugar Sinfully-Seasoned Pretzel Stix

By Katherine Pendrill | Published 2024-08-08 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/sweet-cinnamon-sugar-sinfullyseasoned-pretzel-stix
References: [brandeating](https://www.brandeating.com/2024/08/zapps-new-big-cheezy-potato-chips-and-cinnamon-sugar-pretzel-stix.html) & [target](https://www.target.com/p/zapps-sweet-cinnamon-and-sugar-pretzel-stix-5oz/-/A-91244473)

![Sweet Cinnamon Pretzels](https://cdn.trendhunterstatic.com/thumbs/542/sweet-cinnamon-sugar-sinfullyseasoned-pretzel-stix.jpeg)

The popular snack brand Zapp's is giving fans something new to nosh on with the debut of its new Sweet Cinnamon & Sugar Sinfully-Seasoned Pretzel Stix and new Big Cheezy Kettle Potato Chips.

Paying homage to the brand's New Orleans roots, the new Big Cheezy Kettle Potato Chips offers a cheesier twist on the brand's signature kettle-cooked potato chips. This new version features a blend of cheddar cheese, sour cream, and Cajun seasoning, which delivers big cheesy flavors from the Big Easy.

On the other hand, Zapp's new Sweet Cinnamon & Sugar Sinfully-Seasoned Pretzel Stix takes things in a sweet direction. The snack starts with savory pretzel sticks dusted with a sweet cinnamon-and-sugar coating.

Both of the new products are available now.

Image Credit: Zapp's

## Trend Insights (Trend Hunter)

- Score: 1.6/10
- Popularity: 8% | Activity: 13% | Freshness: 27%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Sweet-savory Twist:** The convergence of sweet and savory flavors in snacks like Sweet Cinnamon & Sugar Sinfully-Seasoned Pretzel Stix is captivating consumer interest and expanding taste experiences.
- **Regional Flavor Inspiration:** Brands like Zapp's are leveraging their local culinary heritage, as seen in the Big Cheezy Kettle Potato Chips, to create unique and appealing snack options.
- **Seasoned Snacks Evolution:** Innovative seasoning blends such as Cajun cheddar and cinnamon sugar are driving the evolution of traditional snack offerings into more complex and satisfying treats.

### Sectors Adopting This

- **Snack Foods:** The snack foods industry is witnessing a surge in flavor diversity with innovations like Sinfully-Seasoned Pretzel Stix that cater to evolving consumer palates.
- **Regional Specialty Foods:** New products like the Big Cheezy Kettle Potato Chips highlight how regional specialty foods are finding a wider market by integrating local flavors into mainstream products.
- **Food Seasoning and Spices:** The food seasoning and spices industry is expanding its footprint in the snack market with unique blends such as the Cajun seasoning on Zapp's Big Cheezy Kettle Potato Chips.

## Related on Trend Hunter

- [New Orleans-Inspired Snack Products](https://www.trendhunter.com/trends/zapps-snacks.md)
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