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# Soda-Flavored Sour Candies
Sour Patch Kids and Swedish Fish CRUSH Will Debut This May

By Katherine Pendrill | Published 2019-05-15 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/swedish-fish-crush
References: [delish](https://www.delish.com/food-news/a27455204/swedish-fish-and-sour-patch-kids-crush-soda-flavor/)

Everyone's favorite soda and candies are about to collide with the release of [Sour Patch Kids](https://www.trendhunter.com/trends/sour-patch-kids-monster-heads) and Swedish Fish CRUSH. Set to debut at the Sweet and Snacks Expo later this month, the new candies are the ultimate treat for those with a sweet tooth.

According to the Instagrammer @JunkFoodMom, [Mondelez International](https://www.trendhunter.com/trends/squishi-products) is about to debut two new candies that are tinged with the flavor of Orange, Grape, Strawberry, and Pineapple CRUSH. The candies will be available in two different varieties: Sour Patch Kids and Swedish Fish Minis. The new Sour Patch Kids and Swedish Fish CRUSH will be on display at the Sweet and Snacks Expo, where they will make their debut alongside 2,000 other tasty products peddled by more than 800 exhibitors.

Image Credit: *@junkfoodmom.*

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 20% | Activity: 56% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Soda-flavored Candies:** Developing new candy flavors that mimic popular soda brands presents a disruptive opportunity for the confectionery industry.
- **Sweet and Snacks Expo:** Participating and showcasing innovative candy products at the Sweet and Snacks Expo can lead to disruptive advancements in the food industry.
- **Candy Flavor Varieties:** Introducing new candy flavor combinations, such as Sour Patch Kids and Swedish Fish CRUSH, opens up disruptive possibilities for candy manufacturers.

### Where This Applies

- **Confectionery Industry:** The confectionery industry can capitalize on the trend of soda-flavored candies by developing unique products that cater to consumer tastes.
- **Food Industry:** The food industry can benefit from participating in industry expos like the Sweet and Snacks Expo to showcase innovative candy products and drive new consumer interest.
- **Candy Manufacturing:** Candy manufacturers have an opportunity to disrupt the market by introducing new and unique flavor combinations, tapping into consumer preferences for distinct candy experiences.

## Related on Trend Hunter

- [Summery Sour Fruit Candies](https://www.trendhunter.com/trends/sour-patch-kids-strawberry.md)
- [Candy-Scented Squish Toys](https://www.trendhunter.com/trends/squishi-products.md)
- [Lemonade-Themed Sour Candies](https://www.trendhunter.com/trends/sour-patch-kids-lemonade-fest.md)
- [Lightly Sour Tropical Candies](https://www.trendhunter.com/trends/sour-patch-kids-fruits-tropical-mix.md)
- [Oversized Mismatched Halloween Candies](https://www.trendhunter.com/trends/sour-patch-kids-monster-heads.md)
- [Sourness-Hiding Candy Chews](https://www.trendhunter.com/trends/sour-patch-kids-chews.md)
- [Branded Wholesale Candy Ranges](https://www.trendhunter.com/trends/sweetish-candies.md)
- [Strip-Style Sour Candies](https://www.trendhunter.com/trends/sour-patch-kids-strips.md)
- [Summery Sour Candy Products](https://www.trendhunter.com/trends/sour-patch-kids-watermelon.md)
