# Cinematic Tech Specialist Timepieces The Swatch x 007 Q Watch Celebrates the Iconic Character By Michael Hemsworth | Published 2020-03-06 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/swatch-x-007-q-watch References: [uncrate](https://uncrate.com/swatch-x-007-q-watch/) & [shop.swatch](https://shop.swatch.com/en_us/watches/skin/irony-42/q-ss07z100.html) The Swatch x 007 Q Watch is a new timepiece from the brand that celebrates the iconic character from the James Bond franchise and gets fans ready for the upcoming film. The timepiece is based on the brand's 42mm Skin Irony model and was designed with the help of costume designer Suttirat Anne Larlarb from the latest installment in the franchise. The timepiece has a modern fashion flair, but is mainly characterized by its quirky aesthetic that embodies the spirit of the tech specialist character presently played by Ben Whishaw. The Swatch x 007 Q Watch is priced at $220 and comes packaged in a case that resembles the character's modern laptop to help enhance the experience for avid fans. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 73% | Activity: 55% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Watches](https://www.trendhunter.com/watches) ## Key Themes ### What Makes This Trend Stand Out - **Celebrity-inspired Timepieces:** Opportunity to create timepieces that pay homage to beloved characters and celebrities, appealing to fans and collectors alike. - **Collaborative Design Partnerships:** Opportunity for watch brands to collaborate with costume designers and other creatives to create unique and innovative timepieces. - **Interactive Packaging Experience:** Opportunity to enhance the consumer experience by designing packaging that complements and reinforces the theme and character of the product. ### Sectors Adopting This - **Fashion Accessories:** Fashion accessory brands can capitalize on the popularity of character-inspired timepieces and cater to the demands of fans and collectors. - **Film and Entertainment:** Film and entertainment industries can explore collaborations with watch brands to create branded merchandise that enhances fan experience and generates additional revenue streams. - **Consumer Electronics:** Consumer electronics brands can innovate in packaging design to create interactive experiences that elevate their products and captivate consumers. ## Related on Trend Hunter - [Modernized 70s-Era Timepieces](https://www.trendhunter.com/trends/timex-q-timex-1975-enigma.md) - [Collaboration Film-Inspired Watches](https://www.trendhunter.com/trends/zodiac-x-rowing-blazers-watch.md) - [Revived Quartz Watches](https://www.trendhunter.com/trends/q-timex-1972.md) - [Cinematic Superhero Watches](https://www.trendhunter.com/trends/citizen-x-fantastic-4-first-steps.md) - [Film-Inspired Limited Timepieces](https://www.trendhunter.com/trends/argylle.md) - [Aquatic Thriller Timepieces](https://www.trendhunter.com/trends/seiko-prospex-jaws-special-edition.md) - [Accessible Aquatic-Hued Timepieces](https://www.trendhunter.com/trends/blancpain-x-swatch-fifty-fathoms-blue-lagoon.md) - [Superhero-Inspired Wristwatches](https://www.trendhunter.com/trends/deadpool-and-wolverine-1.md) - [Retro-Style Secret Agent Timepieces](https://www.trendhunter.com/trends/omega-seamaster-300m-no-date.md)