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# Tech-Savvy Indian Garments
These Swaramadhuri Singing Silk Saris Are Sweet

By Luisa Amanda Gomes | Published 2010-02-19 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/swaramadhuri-singing-silk-sari
References: [bornrich.org](http://www.bornrich.org/entry/traditional-indian-sari-goes-high-tech-with-built-in-ipod-and-microspeakers/) & [ubergizmo](http://www.ubergizmo.com/15/archives/2010/02/swaramadhuri_singing_silk_saree.html)

The Swaramadhuri [singing silk saree](https://www.trendhunter.com/trends/speaker-bag-and-mixer-bag) is where the traditional Indian garment and innovation meet. The singing sari has a built-in [iPod](https://www.trendhunter.com/trends/music-player-wearable-wallet) and eight microspeakers embroidered into the ornate hem and it can play as many as 200 songs for at least four hours. Within the sari there is a 2GB memory chip to support the connected peripherals.

So, now the ladies of India and Southeast Asia can perform the 'pick the apple' and 'pet the dog' dance moves to their favourite Bollywood tunes whenever they want—you can be sure that I’ll want in for some of that dance action too!

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 40% | Activity: 36% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Smart Clothing:** The Swaramadhuri singing silk saree showcases disruptive innovation opportunities by blending high-tech features with traditional clothing.
- **Embedded Technology:** The integration of iPod and microspeakers into the sari's ornate hem on Swaramadhuri singing silk sarees highlights disruptive innovation opportunities in the use of embedded technology.
- **Wearable Devices:** The trend of integrating wearable technology into everyday clothing items, as seen in the Swaramadhuri singing silk saree, presents opportunities for disruption across the fashion industry.

### Industries Being Reshaped

- **Fashion:** The Swaramadhuri singing silk saree exemplifies the potential for disruptive innovation to impact traditional fashion by integrating technology into clothing.
- **Technology:** The Swaramadhuri singing silk saree highlights how embedded technology can revolutionize the technology industry through the integration of microspeakers, memory chips, and iPods into clothing.
- **Entertainment:** The integration of music into clothing with Swaramadhuri singing silk sarees illustrates how disruptive innovation opportunities exist for the convergence of entertainment and technology.

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