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# Crocheted Public Parks
Suzanne Tidwell Makes Scarves for the Trunks of Trees in Seattle

By Olivia123 | Published 2011-07-24 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/suzanne-tidwell
References: [urbanresearch.wordpress](http://urbanresearch.wordpress.com/2011/07/20/oh-the-places-youll-go/) & [facebook](http://www.facebook.com/pages/Suzanne-Tidwell-Artist/155632367792204?closeTheater=1)

Step into this Seattle park and you're sure to get a shock; Suzanne Tidwell is the princess of parks, decking their foliage and structures with warm wool.

Suzanne Tidwell is certainly an imaginative artist; for this installation, she decided to cover the trees in a park with knitted scarves striped with color. The knitting must have taken forever, but the effect is definitely worth it. This park looks like it came right of a Dr. Seuss book; it's bursting with whimsy and patterns.

Hopefully Suzanne Tidwell continues to make creative and interactive public installations like this. Who wouldn't want to step into her world for an afternoon?

**Implications** - Consumers have become desensitized to advertisements due to their abundance in society. Instead of print or digital forms of advertising, they now appreciate publicity stunts or public installations; these are more memorable and interactive methods of marketing.

## Trend Insights (Trend Hunter)

- Score: 5.7/10
- Popularity: 84% | Activity: 78% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Gen Alpha, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### What's Driving This Trend

- **Public Installations:** Opportunity for businesses to create memorable and interactive marketing campaigns through public installations.
- **Immersive Experiences:** Businesses can offer immersive and whimsical experiences to attract customers and leave a lasting impression.
- **Artistic Collaborations:** Collaborating with artists to incorporate creativity and art into business environments can enhance customer engagement.

### Who This Affects Most

- **Advertising:** Disruptive innovation opportunity: Shifting focus from traditional advertising to creating unique and memorable public installations.
- **Hospitality:** Disruptive innovation opportunity: Creating immersive and whimsical experiences for guests to differentiate from competitors.
- **Retail:** Disruptive innovation opportunity: Collaborating with artists to create art installations in stores to create an engaging shopping environment.

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