# Ice Princess Fashion Gowns Suvi Koponen Dresses Elegantly for the Arctic By Sarah Dos Santos | Published 2013-10-10 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/suvi-koponen References: [thefashionography](http://thefashionography.com/suvi-koponen-by-craig-mcdean-for-t-style-travel-fall-2013/) & [showstudio](http://showstudio.com/contributor/craig_mcdean) The beautiful Suvi Koponen wanders barefoot through the Arctic snow in her [ice princess gowns](https://www.trendhunter.com/trends/the-north-face-and-cecilie-bahnsen). These draping and flowing outfits camouflage her into the surroundings, making her fade into the [wintry element](https://www.trendhunter.com/trends/fall-and-winter-line). Photographer Craig McDean and stylist Jane How do an excellent job at making her fade into the background and matching the texture and colors of her outfits with the rocks and snow behind her. The monochromatic photographs almost made her disappear like a chameleon against tree bark. Although icy and frigid, Suvi Koponen appears perfectly serene and undisturbed by the cold. She gracefully walks along, being directed by nothing but the [winter winds](https://www.trendhunter.com/trends/veronica-beard-apres-ski). Her beauty and calm expression is captivating and will make you want to travel somewhere cold and peaceful. ## Trend Insights (Trend Hunter) - Score: 6.3/10 - Popularity: 99% | Activity: 83% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What Makes This Trend Stand Out - **Arctic Fashion:** Opportunity for designers to create fashion designs inspired by the wintry elements of the Arctic. - **Camouflage Fashion:** Disruptive innovation in the fashion industry by creating outfits that blend seamlessly with natural surroundings. - **Monochromatic Photography:** Innovation opportunity for photographers to use monochromatic techniques to create captivating and ethereal images. ### Sectors Adopting This - **Fashion Design:** Fashion designers can explore incorporating wintry elements and icy textures into their collections. - **Outdoor Apparel:** Opportunity for outdoor apparel companies to create camouflage-inspired clothing that seamlessly blends with nature. - **Photography:** Photographers can experiment with monochromatic photography techniques to create visually stunning and captivating images. ## Related on Trend Hunter - [Nostalgic Winter Intimates Campaigns](https://www.trendhunter.com/trends/skims-holiday-campaign.md) - [Star-Studded Fashion Collections](https://www.trendhunter.com/trends/winter-2025-campaign.md) - [Fashion Brand Christmas Ads](https://www.trendhunter.com/trends/chanel-winter-tale.md) - [Sartorial Co-Ed Fall Fashion](https://www.trendhunter.com/trends/soulland-2.md) - [Luxe Après-Ski Collections](https://www.trendhunter.com/trends/veronica-beard-apres-ski.md) - [Colorfully Patterned Bold Skiwear](https://www.trendhunter.com/trends/ski-collection-1.md) - [Alpine Couture Capsules](https://www.trendhunter.com/trends/the-north-face-and-cecilie-bahnsen.md) - [Genderless Outerwear Designs](https://www.trendhunter.com/trends/sujitha-shivajothi.md) - [Fashion-Forward Ski Series](https://www.trendhunter.com/trends/ski-collection.md)