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# Suspended Floral Gardens
Rebecca Louise Law's Bikini Berlin Installation is Striking and Sensory

By Jana Pijak | Published 2016-04-08 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/suspended-floral
References: [fubiz.net](http://www.fubiz.net/2016/04/07/suspended-floral-spring-garden-in-berlin/) & [rebeccalouiselaw](http://www.rebeccalouiselaw.com/)

Rebecca Louise Law's [suspended floral installation](https://www.trendhunter.com/trends/reflecting-diverseness) was created for Bikini Berlin shopping mall. The English artist's project was painstakingly crafted using 30 000 fresh flowers of different colors, hung expertly from the shopping center's ceiling.

This art project's flowers were provided by Tollwasblumenmachen and were ultimately to create an immersive environment for visitors of Bikini Berlin. While modern shopping malls are known for fun brand activations and interactive pop-ups, this suspended floral garden is another way to draw in visitors.

The art installation is not only gorgeous and [Spring-themed](https://www.trendhunter.com/trends/meadow-exhibition) but it is also a unique decor accent that is undeniably [Instagram](https://www.trendhunter.com/trends/instagram-brand-identity)-worthy. In an effort to compete with popular e-commerce players, brick and mortar retailers are transforming weekend shopping trips into memorable experiences.

## Trend Insights (Trend Hunter)

- Score: 4.9/10
- Popularity: 75% | Activity: 65% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign)

## Key Themes

### Key Themes Behind This Trend

- **Immersive Experiences:** Creating immersive environments through unique and visually striking installations in physical spaces.
- **Instagram-worthy Decor:** Utilizing visually appealing and shareable decor accents to enhance the aesthetic appeal of physical spaces.
- **Memorable Shopping Experiences:** Transforming traditional shopping trips into engaging and memorable experiences for customers.

### Where This Applies

- **Retail:** Brick and mortar retailers can leverage immersive installations and visually appealing decor to attract and engage customers.
- **Art and Design:** Artists and designers can explore the creation of innovative and visually striking installations for retail spaces.
- **Event Planning:** Event planners can incorporate immersive environments and aesthetically appealing decor to enhance the overall experience of events and gatherings.

## Related on Trend Hunter

- [Sculptural Mall Dreamscape](https://www.trendhunter.com/trends/unbounded-sanctuary.md)
- [Temporary Public Art Installations](https://www.trendhunter.com/trends/flower-market-20.md)
- [Draped Plant-Design Shopping Centers](https://www.trendhunter.com/trends/calwer-passage.md)
- [Plush Flower Exhibitions](https://www.trendhunter.com/trends/cj-hendrys-flower-market.md)
- [Personalized Embroidery Pop-Ups](https://www.trendhunter.com/trends/botanical-atelier.md)
- [Vibrant Dynamic Wall Plant-Hangers](https://www.trendhunter.com/trends/floos.md)
- [Anniversary-Celebrating Pop-Up Stores](https://www.trendhunter.com/trends/bodyscape-installation.md)
- [Nature-Reconnecting Art Installations](https://www.trendhunter.com/trends/highwood-installation.md)
- [Temporary Luxury Brand Installations](https://www.trendhunter.com/trends/luxury-brand-installation.md)
