<!-- canonical: https://www.trendhunter.com/trends/sushirrito -->
<!-- robots: noindex -->

# Sushi Burrito Restaurants
Sushirrito Combines Two Separate Meals for an Epic Hybrid

By Meghan Young | Published 2015-06-25 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/sushirrito
References: [neatorama](http://www.neatorama.com/2015/06/24/The-Sushirrito-Is-A-Combination-of-the-Worlds-Best-Foods/) & [sushirrito](http://www.sushirrito.com/)

Sushirrito is not only the name of a new restaurant found in the San Francisco Bay Area, it's also the name of the epic meals they serve. A hybrid between a [sushi and burrito](https://www.trendhunter.com/trends/cali-burrito), people could easily mistake the Sushirrito for a [large sushi roll](https://www.trendhunter.com/trends/honey-maple-smoked-salmon-roll) in general. After all, the Sushirrito still uses nori as the wrap instead of bread. After all, that would be a lot of carbs with the rice included.

On the Sushirrito website, it states that it is "[revolutionizing sushi culture](https://www.trendhunter.com/trends/sushi-momo)," which is a bold and arguably controversial statement. It would be interesting to see the response from those who love these traditional dishes. Yet people are also looking for new and exciting experiences.

## Trend Insights (Trend Hunter)

- Score: 3.1/10
- Popularity: 40% | Activity: 46% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Sushi-burrito Fusion:** Uptake on two separate popular cuisines opens opportunity for entrepreneurs to combine concepts.
- **Revolutionized Sushi Culture:** New approach to serving sushi sparks companies to rethink traditional dishes for modern audiences.
- **Ethnic-fusion Cuisine:** Combining different cultural dishes creates potential for unique gastronomic experiences and menu innovation.

### Where This Applies

- **Fast Casual Dining:** Opportunity to create trendy and innovative dining experiences that cater to consumers' desire for speedy, yet satisfying meals.
- **Food Truck and Mobile Kitchens:** Ability to offer unique food crossovers and niche dining experiences without significant overhead costs associated with brick-and-mortar restaurants.
- **Franchising:** Opportunity for existing fast-food chains to develop fusion food concepts and expand their target audience with a more diverse menu selection.

## Related on Trend Hunter

- [Convenient Sushi Bakes](https://www.trendhunter.com/trends/sushi-bakes.md)
- [Cajun-Asian Fusion Sushi](https://www.trendhunter.com/trends/tempura-shrimp-sushi-roll.md)
- [Tuna-Packed Poke Burritos](https://www.trendhunter.com/trends/fresh-poke-burrito.md)
- [Chili Crisp California Rolls](https://www.trendhunter.com/trends/spicy-sushi-roll.md)
- [Oven-Ready Sushi Snacks](https://www.trendhunter.com/trends/crushi.md)
- [Square Spicy Tuna Sushi](https://www.trendhunter.com/trends/pressed-spicy-tuna-roll.md)
- [Elevated Restaurant Sushi Experiences](https://www.trendhunter.com/trends/sushi-experience.md)
- [Hatch Chile Sushi Rolls](https://www.trendhunter.com/trends/crunchy-hatch-chile-chicken-sushi-roll.md)
- [Elevated Sushi Offerings](https://www.trendhunter.com/trends/kura-sushi-1.md)
