# Rolling Sushi Supermarket Bags The Daydreamer Sushi Roll Grocery Bag is Whimsical Yet Functional By Michael Hemsworth | Published 2018-11-29 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/sushi-roll-grocery-bag References: [yankodesign](http://www.yankodesign.com/2018/11/29/introducing-the-sushi-sack/) The Daydreamer Sushi Roll Grocery Bag is a charming solution for those looking for a convenient yet stylish way to carry their shopping. Designed by Billy Law of Daydreamer Studio, the bag comes in three color options that each feature a sushi roll on the front that has been anthropomorphized into a charming character. Each bag is intended to be rolled up to look like an uncut sushi roll when not in use to make it a fun, conversation-starting addition to your everyday carry. The Daydreamer Sushi Roll Grocery Bag will unroll when needed to offer a durable way to carry your shopping that is far more fun to use than traditional reusable bags. As reusable items become a mainstay alternative to single-use products, we'll likely continue to see designers taking artistic approaches to keeping them interesting. ## Trend Insights (Trend Hunter) - Score: 0.3/10 - Popularity: 1% | Activity: 1% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What Makes This Trend Stand Out - **Artistic Reusable Bags:** Designers are finding innovative ways to make reusable bags more interesting and fun to use. - **Anthropomorphized Characters:** Anthropomorphizing everyday objects creates whimsical and conversation-starting designs. - **Convenient Everyday Carry:** Functional designs that can be easily rolled up and carried for everyday use are becoming popular. ### Sectors Adopting This - **Retail:** Retailers can capitalize on the trend by offering unique and artistic reusable bags to attract eco-conscious consumers. - **Fashion:** Fashion brands can incorporate anthropomorphized characters into their designs to create playful and eye-catching accessories. - **Packaging:** Packaging companies can explore new methods to create convenient and easy-to-use packaging solutions for everyday carry items. ## Related on Trend Hunter - [Food-Inspired Fashionable Purses](https://www.trendhunter.com/trends/stan-onigiri-purse.md) - [Grocery Bag Runway Accessory](https://www.trendhunter.com/trends/march-packable-tote-bag.md) - [Whimsical Garbage Bags](https://www.trendhunter.com/trends/playful-garbage-bags.md) - [Street-Informed Grocery Bags](https://www.trendhunter.com/trends/busanexclusive-grocery-bag.md) - [Functional Grocer Tote Bags](https://www.trendhunter.com/trends/trader-joes-totes.md) - [Playful Statement Grocery Bags](https://www.trendhunter.com/trends/trollex.md) - [Everyday Sustainable Bags](https://www.trendhunter.com/trends/versatile-bags-for-essentials.md) - [Pink Sushi Boxes](https://www.trendhunter.com/trends/dept-sushi.md) - [Multi-Functional Food Containers](https://www.trendhunter.com/trends/multifunctional-food-container.md)