# Sushi Pillow By Angela Lowe | Published 2006-10-17 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/sushi-pillow References: [gushmagazine](http://www.gushmagazine.com/article/sushi-pillow/) & [pixelgirlshop](http://pixelgirlshop.com/item.php?item_id=535&category_id=54) If you're a fan of sushi get your own giant detailed sushi pillow for $48.00 - $58.00. The top of the shrimp is hand painted and has a cotton 'rice' bottom with a strip of emerald coloured 'seaweed'. You can choose from california rolls and other various types of sushi. (GUSH Magazine) **Implications** - The rise of foodie culture has inspired a wave of inedible culinary creations, from fashion to home decor. Epicurean consumers are increasingly looking for items that express their personality and interests; these sushi pillows target quirky fans of the Japanese cuisine. Companies can take advantage of this opportunity by releasing functional accessories that take on the theme and form factor of a popular food item. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 75% | Activity: 22% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### What Makes This Trend Stand Out - **Food-inspired Home Decor:** Companies can create home decor items inspired by popular foods to appeal to epicurean consumers looking for items that express their personality and interests. - **Quirky Culinary Creations:** Opportunities exist for companies to release unique and playful products, like these sushi pillows, that embrace the wave of inedible culinary creations driven by the rise of foodie culture. - **Functional Food Accessories:** Functional accessories that take on the theme and form factor of a popular food item, like these sushi pillows, can appeal to consumers looking to showcase their favorite cuisine in unique ways. ### Sectors Adopting This - **Home Decor:** The home decor industry can create food-inspired products to cater to the growing number of epicurean consumers looking to incorporate their interests into their living spaces. - **Fashion:** Fashion companies can explore unique and playful designs, like inedible culinary creations, to target consumers that want to stand out with quirky accessories. - **Consumer Goods:** There is an opportunity for companies to introduce functional and unique food-themed accessories, like these sushi pillows, to appeal to niche consumer markets with specific interests and hobbies. ## Related on Trend Hunter - [Life-Sized Meat Cushions](https://www.trendhunter.com/trends/steak-pillow.md) - [Sushi-Inspired 3D-Printed Confections](https://www.trendhunter.com/trends/3dprinted-confections.md) - [Food-Inspired Fashionable Purses](https://www.trendhunter.com/trends/stan-onigiri-purse.md) - [Oversized Sandwich Pillows](https://www.trendhunter.com/trends/kfc-chicken-sandwich-snuggler.md) - [Playful Sushi-Inspired Suitcases](https://www.trendhunter.com/trends/sushi-suitcases.md) - [Crinkle-Cut Fry-Themed Body Pillows](https://www.trendhunter.com/trends/crinkle-cut-cuddler.md) - [Collectible Plush Pillows](https://www.trendhunter.com/trends/squishpillow-by-original-squishmallows.md) - [At-Home Omakase Experiences](https://www.trendhunter.com/trends/noble-fresh-cart.md) - [Sushi-Themed Pet Feeders](https://www.trendhunter.com/trends/sushi-feeder-tray.md)