# Raw Fish Candies Hope the Sushi Bonbons Don't Taste as Fishy as They Look By Summer Luu | Published 2010-12-27 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/sushi-bonbons References: [bookofjoe](http://www.bookofjoe.com/2010/12/via-ufunk.html) & [ufunk.net](http://www.ufunk.net/gadgets/gadget-japonais-du-jour-les-bonbons-sushi/) The Japanese are very creative when it comes to [candy flavors and treats](https://www.trendhunter.com/trends/candy-dates). There is a plethora of sweets that might possibly cover all types of interesting (and sometimes downright disgusting) ingredients, so it is no surprise that they have created Sushi Bonbons. With a precise and intricate design, these candies look fantastic. The package even breaks down the parts of sushi into rice and different fish pieces. Although they look delightful, I hope the Sushi Bonbons do not incorporate the [raw fishy flavor](https://www.trendhunter.com/trends/sardineshaped-dark-chocolates) of actual sushi. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 37% | Activity: 29% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Alternative Candy Flavors:** The trend for unusual candy flavors continues, with opportunities for innovation in combining ingredients in new and unexpected ways. - **Food-inspired Candy:** There is a growing market for sweets that mimic the appearance and flavors of popular food items, with implications for cross-branded marketing and product collaborations. - **Precision-designed Candies:** Consumers are drawn to candies with intricate and visually appealing designs, suggesting potential for personalization and customization of candy products. ### Sectors Adopting This - **Confectionery:** This trend highlights opportunities for candy manufacturers to create new and novel products, using innovative flavors and designs to attract new customers and grow market share. - **Food and Beverage:** This trend indicates the potential for synergy between the candy industry and food and beverage companies, as well as opportunities for product innovation and diversification. - **Gift and Specialty:** There is a growing demand for unique and visually striking candy products as gifts or specialty items, suggesting potential for growth in this market segment. ## Related on Trend Hunter - [Crystal Seaweed Candies](https://www.trendhunter.com/trends/misaky-tokyo.md) - [Mochi-Inspired Candy Ranges](https://www.trendhunter.com/trends/fini-mini-mochis.md) - [Oven-Ready Sushi Snacks](https://www.trendhunter.com/trends/crushi.md) - [Bread-Based Sushi Foods](https://www.trendhunter.com/trends/doughmakase.md) - [Pink Sushi Boxes](https://www.trendhunter.com/trends/dept-sushi.md) - [Playful Sushi-Inspired Suitcases](https://www.trendhunter.com/trends/sushi-suitcases.md) - [Freeze-Dried Candy Tasting Kits](https://www.trendhunter.com/trends/candy-tasting-set.md) - [Flavor-First Fish Bites](https://www.trendhunter.com/trends/crunchy-fish-bites.md) - [Sushi-Inspired Pet Treats](https://www.trendhunter.com/trends/peppy-ehomaki-sets.md)