# Female Voter-Celebrating Dolls Mattel Debuts a Susan B. Anthony Barbie to Celebrate Women Voters By Grace Mahas | Published 2020-10-07 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/susan-b-anthony-barbie References: [mymodernmet](https://mymodernmet.com/susan-b-anthony-barbie/) & [mattel](https://www.mattel.com/en-us/?G) Both an election year and the 100th anniversary of the 19th amendment, 2020 is an important year for female voters, and to celebrate women voters, [Mattel](https://www.trendhunter.com/trends/venus-williams-barbie) added the Susan B. Anthony [Barbie](https://www.trendhunter.com/trends/venus-williams-doll) to its *[Barbie Inspiring Women](https://www.trendhunter.com/trends/barbie-professions-collection)* collection. The newest Barbie addition was designed to look resemble the suffragist and features round glasses and a 1800th-century dress that Susan was often pictured in. Susan B. Anthony was pivotal to women gaining the right to vote and was a powerful influence on the feminist movement. Mattel, the makers of Barbie, is now dedicated to offering children empowering role models that embrace real women. The brand says, “Barbie is committed to shining a light on empowering role models past and present in an effort to inspire more girls.” Image Credit: Mattel ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 55% | Activity: 24% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness) ## Key Themes ### Why This Trend Is Growing - **Female Voter Celebrating Dolls:** Mattel's Susan B. Anthony Barbie celebrates women voters and provides a historical role model for girls. - **Empowering Role Models:** Mattel's Barbie collection showcases real women who have made a significant impact on society, inspiring girls to pursue their dreams. - **Celebrating Women's Suffrage:** The 19th amendment anniversary and the release of the Susan B. Anthony Barbie reflect a growing emphasis on recognizing and honoring women's right to vote. ### Industries Being Reshaped - **Toy Manufacturing:** Toy manufacturers have an opportunity to create dolls that celebrate significant historical figures and empower young girls. - **Collectibles and Memorabilia:** Collectibles and memorabilia industries can capitalize on the demand for items that commemorate women's rights movements and promote gender equality. - **Educational Tools and Resources:** Educational companies can develop materials that highlight the stories of influential women in history, promoting awareness and inspiring young learners. ## Related on Trend Hunter - [Athlete Commemorative Dolls](https://www.trendhunter.com/trends/venus-williams-barbie.md) - [Tennis Barbie Dolls](https://www.trendhunter.com/trends/venus-williams-doll.md) - [Friendship-Celebrating Doll Duos](https://www.trendhunter.com/trends/role-model-series.md) - [Inspiring Legacy-Honoring Pilot Dolls](https://www.trendhunter.com/trends/brave-bessie.md) - [Empowering Movie Industry Dolls](https://www.trendhunter.com/trends/career-of-the-year-barbie.md) - [Celebratory Monochromatic Dolls](https://www.trendhunter.com/trends/65th-anniversary-barbie-signature-doll-collection.md) - [Collectible Football Fan Dolls](https://www.trendhunter.com/trends/barbie-nfl-super-bowl-champion-doll.md) - [Representation-Focused Toy Dolls](https://www.trendhunter.com/trends/laverne-cox-1.md) - [Inclusive Barbie Dolls](https://www.trendhunter.com/trends/barbie-doll-with-down-syndrome.md)