# Shark-Deterring Surf Leashes Modon Surf and Sharkbanz' Surfing Leash Keeps Sea Predators at Bay By Laura McQuarrie | Published 2016-06-11 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/surfing-leash References: [digitaltrends](http://www.digitaltrends.com/cool-tech/the-shark-leash-could-protect-surfers/) & [sharkbanz](http://www.sharkbanz.com/) Sharkbanz and Modom Surf recently teamed up to create an innovative new surfing leash that has the potential to drastically improve the safety of [surfers in the water](https://www.trendhunter.com/trends/surfbuddy). The 'Shark Leash' is no different from existing surfing leash designs, except that it makes use of a patented magnetic technology from Sharkbanz in order to generate electromagnetic fields that essentially block a shark's electrical sense, which causes them to flee. The company describes that the discomfort this causes the shark is minimal and equivalent to "suddenly shining a very bright light in another person’s eyes in a dark room." While deterring many different types of sharks and stingrays, the surfing leash seems to have no effect on other sea life like dolphins and turtles. ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 56% | Activity: 70% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports) ## Key Themes ### Key Themes Behind This Trend - **Shark-deterring Technology:** The 'Shark Leash' showcases the potential for using innovative technology to enhance safety in water sports. - **Electromagnetic Protection:** The patented magnetic technology behind the 'Shark Leash' presents opportunities for creating effective protective gear against specific marine threats. - **Human-animal Interaction Solutions:** The 'Shark Leash' highlights the need for disruptive innovations that promote coexistence and reduce conflicts between humans and wildlife. ### Where This Applies - **Water Sports Equipment:** The development of shark-deterring surfing leashes presents opportunities for companies in the water sports equipment industry to introduce new safety-focused products. - **Marine Safety:** The electromagnetic protection technology employed in the 'Shark Leash' opens doors for advancements in marine safety equipment and gadgets. - **Wildlife Conservation:** The 'Shark Leash' brings attention to the wildlife conservation industry's potential for creating effective solutions to mitigate human-wildlife conflicts. ## Related on Trend Hunter - [Ultra-Secure Dog Leashes](https://www.trendhunter.com/trends/mui-magnetic-rope-leash.md) - [Handsfree Canine Cyclist Leashes](https://www.trendhunter.com/trends/dog-bicycle-leash.md) - [Intuitive Intelligent Pet Leashes](https://www.trendhunter.com/trends/intelligent-pet-leash.md) - [Virtual Dog Leashes](https://www.trendhunter.com/trends/heel-roam-350.md) - [Ruggedized Electric Surfboards](https://www.trendhunter.com/trends/ruggedized-electric-surfboard.md) - [Tape Measure Dog Leashes](https://www.trendhunter.com/trends/scope-dog-leash.md) - [Lightweight Surfing Helmets](https://www.trendhunter.com/trends/wtr-icon.md) - [Two-Wheeled Surfing-Inspired Skateboards](https://www.trendhunter.com/trends/surf-skateboard.md) - [Biotech-Informed Surfboard Designs](https://www.trendhunter.com/trends/battboard-electric-surfboard.md)