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# Electricity-Free Refrigerators
The Sure Chill Fridge Cools Your Food with or Without Electricity

By Michael Baxter | Published 2014-03-20 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/sure-chill
References: [psfk](http://www.psfk.com/2014/03/vaccine-refrigerator-sure-chill.html) & [surechill](http://www.surechill.com/)

Sure Chill is a company with a very "cool" way of doing things. All puns aside though, they managed to create a fridge that can work and cool things down with or without electricity.

During a power outage, one of the worst things that can happen is the food goes bad because there wasn't adequate refrigeration. Often, people can be seen scrambling to supermarkets and convenience stores in a mad dash to get non-perishables.

Rather than getting caught in the confusion, why not use the Sure Chill fridge? The fridge uses a specific temperature to keep food evenly chilled at all times, and a rising and lowering temperature to keep the food for up to ten days after loss of electricity. The Sure Chill will make sure you aren't left out in the 'cld' should you lose power.

## Trend Insights (Trend Hunter)

- Score: 4.5/10
- Popularity: 71% | Activity: 57% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life)

## Key Themes

### What Makes This Trend Stand Out

- **Electricity-independent Refrigeration:** Creating cooling systems that function without electricity can provide innovative solutions for people living in areas with unreliable power supply.
- **Sustainable Refrigeration:** Developing refrigeration technologies that minimize energy consumption can help reduce carbon footprints and lower electricity bills for users.
- **Emergency Preparedness Appliances:** Designing appliances that can function during power outages can be a disruptive innovation opportunity for companies targeting the emergency-preparedness market.

### Sectors Adopting This

- **Appliances:** Integrating electricity-independent cooling systems into home appliances offers a competitive advantage for companies in the appliance industry.
- **Off-grid Living:** Creating electricity-free refrigeration technologies can enable companies to tap into the off-grid living industry and cater to the needs of people living in remote areas.
- **Humanitarian Aid:** Developing sustainable and electricity-independent refrigeration systems can be beneficial for companies targeting the aid industry, especially in disaster-prone areas.

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