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# Bird-Like Fashion Shoots
Surachai Saengsuwan Shoots the Exotic 'Wild Instinct' Editorial

By Chalaine Mantha | Published 2011-02-04 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/surachai-saengsuwan
References: [designscene.net](http://www.designscene.net/2011/02/wild-instinct-surachai-saengsuwan.html) & [facebook](http://www.facebook.com/profile.php?id=1249130348)

Surachai Saengsuwan photographs Oorsoola Korczak in this unique fashion editorial from Bangkok, Thailand. The [strange draping fabrics](https://www.trendhunter.com/trends/khaotique-noir) are made by new-coming [avant-garde designers](https://www.trendhunter.com/trends/biomimicry-fashion) Pornthep Kheankhantha and Wannakorn Oonwised.

The shoot is called 'Wild Instinct' and Korczak takes on the role of a [rare and beautiful bird](https://www.trendhunter.com/trends/majestic-feathers). Her feather-like hair pokes out from all angles as she poses her arms in a wing-like fashion. Surachai Saengsuwan did a great job in capturing the mood of the editorial.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 45% | Activity: 30% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### Why This Trend Is Growing

- **Avant-garde Fashion:** Opportunities for disruptive innovation lie in pushing the boundaries of traditional fashion design with avant-garde concepts and unconventional materials.
- **Exotic Photography:** Disruptive innovation can be found in exploring unique and unconventional photography styles that capture the essence of exotic themes and concepts.
- **Nature-inspired Aesthetics:** Embracing disruptive innovation involves incorporating nature-inspired elements and aesthetics into fashion shoots to create captivating and imaginative visuals.

### Industries Being Reshaped

- **Fashion Design:** The fashion design industry can capitalize on disruptive innovation by fostering the growth of avant-garde designers and encouraging experimentation with unconventional materials and designs.
- **Photography:** The photography industry can explore disruptive innovation opportunities by embracing unique and unconventional styles, such as capturing exotic themes and creating imaginative visuals.
- **Creative Arts:** In the creative arts industry, disruptive innovation can be pursued by integrating nature-inspired elements and aesthetics into various art forms, including fashion shoots, to evoke emotions and captivate audiences.

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