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# Street-Informed Skate Sneakers
Supreme and Vans Join Forces on a Pack of Footwear

By Amy Duong | Published 2020-09-10 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/supreme-and-van
References: [hypebeast](https://hypebeast.com/2020/9/supreme-vans-half-cab-old-skool-pro-fall-winter-release-date-info) & [supremenewyork](https://www.supremenewyork.com/)

Supreme and [Vans](https://www.trendhunter.com/trends/skate-rowley) work in collaboration to launch a pack of footwear designs for the season. The duo are no strangers to one another and this time around, they join on the [Half Cab Pro](https://www.trendhunter.com/trends/half-cab-sneaker) and the [Old Skool](https://www.trendhunter.com/trends/old-skool-36-souvenir) Pro sneaker silhouettes. It is optioned in cream, black, and blue colorway options as a branded iteration of the classic skate footwear.

The Half Cab model is complete in a 5/8 cut and boasts a construction of both canvas and suede at the upper. The Old Skool is crafted in a similar material blend but features a lower and minimal profile. Each model features Supreme text in a repeating manner vertically and horizontally on the Half Cab. This follows through to the quarters, collar, and toe box.

Image Credit: Supreme

## Trend Insights (Trend Hunter)

- Score: 1.9/10
- Popularity: 37% | Activity: 10% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Why This Trend Is Growing

- **Skate Sneaker Collaborations:** Opportunity for brands to collaborate and create unique skate sneaker designs.
- **Branded Iterations of Classic Footwear:** Opportunity to create branded versions of popular sneaker silhouettes.
- **Repeating Text Design:** Opportunity to incorporate repeating text design in footwear for a unique look.

### Industries Being Reshaped

- **Fashion and Apparel:** Fashion brands can explore collaborations with footwear brands to create unique sneaker designs.
- **Streetwear:** Streetwear brands can capitalize on the trend of branded iterations of classic footwear.
- **Graphic Design and Printing:** Branding and printing companies can offer services for incorporating repeating text designs on sneakers.

## Related on Trend Hunter

- [Bright Collaborative Skate Sneakers](https://www.trendhunter.com/trends/skate-rowley.md)
- [Premium Textural Skate Capsules](https://www.trendhunter.com/trends/skate-half-cab.md)
- [Reworked Rugged Skate Shoes](https://www.trendhunter.com/trends/oamc-x-vans.md)
- [Textural Collaborative Bold Sneakers](https://www.trendhunter.com/trends/passport-1.md)
- [Collaborative Reworked Skate Sneakers](https://www.trendhunter.com/trends/half-cab-sneaker.md)
- [Stealthy Collaborative Skate Footwear](https://www.trendhunter.com/trends/sb-dunk-low-3.md)
- [Fashion-Inspired Skate Shoes](https://www.trendhunter.com/trends/old-skool-36-souvenir.md)
- [Retro Patterned Collaborative Footwear](https://www.trendhunter.com/trends/era-skool.md)
- [Music-Oriented Skateboarding Footwear](https://www.trendhunter.com/trends/old-skool-music.md)
