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# Collaborative Stylish Sportswear Lines
Supreme and Nike have Released its Collaborative Collection

By Ell Smith | Published 2019-05-20 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/supreme-and-nike1
References: [hypebae](https://hypebae.com/2019/5/supreme-nike-summer-2019-collaboration-collection-logo-sportswear) & [supremenewyork](https://www.supremenewyork.com/)

Supreme and Nike are joining forces, offering consumers a highly anticipated line that follows the release of collaborative sneakers that featured Supreme's design motifs, and Nike's iconic swoosh logo.

This collection ranges from sporty must-haves to bold, eye-catching looks. Blending fashion with practicality, this line is sure to offer something to fit anyone's unique style aesthetic. The line includes a co-branded jacket that arrives in three color options and a white cotton sweater that features Nike's logo in Supreme's red colorway. Other items include a crossbody fanny pack, and track pants that match the colorways of the jackets -- silver, green and purple.

The Supreme X Nike line will launch in select stores throughout Paris, New York, London and L.A.

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 48% | Activity: 45% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Key Themes Behind This Trend

- **Collaborative Sportswear Collections:** Collaborations between fashion and sportswear brands offer opportunities for innovative designs and captivating fashion-forward products.
- **Blending Fashion with Practicality:** Combining fashion aesthetics with practical features in sportswear opens up potential for disruptive innovation in the industry.
- **Limited Edition Launches:** Limited edition releases of collaborative sportswear collections create a sense of exclusivity and high demand among consumers, leading to opportunities for innovative marketing strategies.

### Where This Applies

- **Fashion:** The fashion industry can explore collaborations with sportswear brands to create unique and trendy collections.
- **Sportswear:** Sportswear brands can collaborate with fashion designers to infuse style and fashion-forward elements into their products.
- **Retail:** Retailers can leverage limited edition launches of collaborative sportswear collections to drive foot traffic and boost sales.

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