# Culture-Inspired Kicks The Supra Skytop Paris Shoe Pays Tribute to France and its Country's Flag By Jaime Neely | Published 2011-07-15 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/supra-skytop-paris References: [freshnessmag](http://www.freshnessmag.com/2011/07/12/supra-skytop-paris-supra-paris-store-exclusive/) & [suprafootwear](http://www.suprafootwear.com/) Supra is known for its [uniquely designed footwear options](https://www.trendhunter.com/trends/john-fluevog) and the brand's new Supra Skytop Paris shoe is no exception. Boasting colors inspired by the flag of France, including a rich, royal blue exterior, a white and red rubber sole and white laces speckled with red, the Supra Skytop Paris shoe is very appealing. Featuring all sorts of Paris-related details, including an Eiffel Tower hang tag and the word "Paris" embedded into the shoe in multiple places, the Supra Skytop Paris will definitely appeal to [footwear enthusiasts](https://www.trendhunter.com/trends/adidas-x-west-nyc), and especially to those living in France. With a [high-top cut](https://www.trendhunter.com/trends/old-skool-36-souvenir), this shoe is both stylish and versatile. **Implications** - A simple way for businesses to appeal to a wide audience of consumers is by providing personal qualities or characteristics with which the consumers can relate. Embracing a specific culture or lifestyle will enable a business to portray itself as approachable to its clients, a trait to which many individuals will appeal. ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 25% | Activity: 22% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What Makes This Trend Stand Out - **Cultural-inspired Footwear:** Footwear designs that draw inspiration from specific cultures and countries can appeal to consumers who identify with those cultures, providing an opportunity for businesses to target niche markets. - **Country-inspired Colorways:** Using colors inspired by national flags or symbols can create unique and eye-catching designs for footwear and other products, allowing businesses to differentiate themselves in crowded markets. - **City-themed Accessories:** Incorporating iconic landmarks, symbols, or names of cities in product designs can tap into customers' emotional connections to those places, creating increased resonance with the product and brand. ### Sectors Adopting This - **Footwear:** Footwear companies can use cultural and national inspiration to create unique and memorable designs that will appeal to customers who share those cultural ties. - **Fashion Apparel:** Culture-inspired colorways and themes can also be applied to clothing, providing a way for apparel companies to stand out and cater to specific consumer interests and preferences. - **Tourism and Travel:** Using products that incorporate city or country-specific details and designs can create a stronger connection and emotional resonance with the location, providing opportunities for businesses in the travel and tourism industries to offer unique branding and promotional materials. ## Related on Trend Hunter - [Premium Low-Cut Lifestyle Sneakers](https://www.trendhunter.com/trends/air-force-1-low-paris.md) - [City-Inspired Footwear](https://www.trendhunter.com/trends/lathemed-superstar-ii.md) - [Country-Inspired Sneakers](https://www.trendhunter.com/trends/h-street-tf.md) - [Global Games-Inspired Sneakers](https://www.trendhunter.com/trends/air-jordan-6-retro.md) - [Cafe Collaborative Sneakers](https://www.trendhunter.com/trends/fuelcell-super-comp-elite-v4.md) - [Football League-Inspired Sneakers](https://www.trendhunter.com/trends/air-max-dn8-sneaker-2.md) - [Streetwear-Inspired Snow Boots](https://www.trendhunter.com/trends/snow-boot.md) - [Heritage Dress Sneakers](https://www.trendhunter.com/trends/air-max-rk61.md) - [Celebratory Footwear Capsules](https://www.trendhunter.com/trends/adidas-x-west-nyc.md)