# Targeted Cosmeceutical Serums Skin Design London's Superstar Serums Deliver Specific Solutions By Laura McQuarrie | Published 2017-12-28 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/superstar-serums References: [cultbeauty](https://www.cultbeauty.co.uk/skin-design-london-hydrating-h2o-intense-luxe.html) Skin Design London prides itself on offering "couture compounds" and [high-performance cosmeceutical ingredients](https://www.trendhunter.com/trends/fitglow-beauty) to nourish the skin and tackle specific skincare issues that many consumers face. 'The Superstar Serums' from the brand include treatments for Retexturising, Acne, Volume and Hydrating, powered by vitamins, botanical ingredients, retinol, glycolic and [antioxidants](https://www.trendhunter.com/trends/marine-antioxidant-serum). Unlike many skincare brand that favor either clinical solutions or botanical ingredients exclusively, Skin Design London offers a unique mix of both. For instance, its Hydrating - H20 Intense LUXE Superstar Serum boasts hyaluronic acid, rose, copper and caviar, while the Retexturising - New Skin formula touts advanced retinol, lactic acid, niacinamide, sea algae and arnica. As such, Skin Design London calls its skincare solutions a "skin clinic in a bottle." ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 35% | Activity: 37% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Personalized Cosmeceutical Serums:** Disruptive innovation opportunity: Develop a system that enables customers to customize their own cosmeceutical serums based on their specific skincare needs. - **Hybrid Skincare Solutions:** Disruptive innovation opportunity: Create skincare products that combine the benefits of both clinical solutions and botanical ingredients to offer a unique and effective approach to skincare. - **Advanced Ingredient Combinations:** Disruptive innovation opportunity: Explore the use of innovative ingredient combinations in cosmeceutical serums to provide enhanced skincare benefits and address specific skincare concerns. ### Sectors Adopting This - **Personalized Skincare:** Disruptive innovation opportunity: Develop technologies and services that allow consumers to customize skincare products based on their individual needs and preferences. - **Cosmeceutical Manufacturing:** Disruptive innovation opportunity: Invest in research and development to create advanced cosmeceutical formulas that deliver targeted skincare solutions. - **Beauty and Wellness:** Disruptive innovation opportunity: Merge trends in skincare and wellness to create holistic beauty solutions that promote both inner and outer well-being. ## Related on Trend Hunter - [Skin Longevity-Enhancing Serums](https://www.trendhunter.com/trends/blue-diamond-super-serum.md) - [Potent Korean Skincare-Clinic Serums](https://www.trendhunter.com/trends/cisl-seoul.md) - [High-Performance Anti-Aging Duos](https://www.trendhunter.com/trends/ourself-skincare.md) - [Serum-Focused Skincare Bundles](https://www.trendhunter.com/trends/serum-superstars.md) - [Highly Concentrated Oil Serums](https://www.trendhunter.com/trends/concentrated-oil-serum.md) - [Triple Action Serums](https://www.trendhunter.com/trends/triple-action-firming-serum.md) - [High-End Science-Backed Serums](https://www.trendhunter.com/trends/sciencebacked-serum.md) - [Correcting Skincare Serums](https://www.trendhunter.com/trends/dark-spot-correcting.md) - [Concentrated Skincare Serums](https://www.trendhunter.com/trends/omorovicza-elixir.md)