# Supersized Pumpkin Lattes Walmart is 40-Ounce Bottles of Starbucks' Pumpkin Spice Latte By Katherine Pendrill | Published 2018-09-26 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/supersized-pumpkin-lattes References: [delish](https://www.delish.com/food-news/a23400973/bottled-starbucks-pumpkin-spice-latte-walmart/) If you're the kind of person who waits all year for the return of [Starbucks](https://www.trendhunter.com/trends/pumpkin-spice-espresso-martini)' infamous Pumpkin Spice Latte, you'll definitely want to get your hands on [Walmart's](https://www.trendhunter.com/trends/pop-bottle2) supersized pumpkin lattes. With 40-ounces of pumpkin goodness, the drink is the ultimate fuel for fall days. For a limited time only, Walmart is selling 40-ounce bottles of Starbucks' [ready-to-drink pumpkin spice latte](https://www.trendhunter.com/trends/starbucks-multiserve). Despite containing the equivalent of five servings of coffee, the supersized pumpkin lattes cost less than most venti drinks at the chain itself. Better yet, each serving of the ready-to-drink latte contains less sugar than the in-store version, making it a slightly less sweet coffee option when shared or sipped in moderation. Image Credit: *Madison Flager.* ## Trend Insights (Trend Hunter) - Score: 1.5/10 - Popularity: 15% | Activity: 23% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Ready-to-drink Beverages:** Opportunity for coffee chains to explore options for ready-to-drink versions of their popular seasonal offerings. - **Supersized Products:** Opportunity for retailers to offer larger portions of popular products at a lower price point to win over customers with a competitive edge. - **Lower Sugar Options:** Opportunity for food and beverage companies to cater to health-conscious consumers by offering alternative options with less sugar. ### Where This Applies - **Beverage:** In the beverage industry, there is an opportunity to offer ready-to-drink versions of popular seasonal drinks. - **Retail:** Retailers can offer larger portions of popular products at lower price points to compete with specialty stores and attract more customers. - **Food and Beverage:** Food and beverage companies can capitalize on the growing demand for healthier options by offering products that are lower in sugar. ## Related on Trend Hunter - [Limited-Time Pumpkin Drinks](https://www.trendhunter.com/trends/biggby-coffee-psl.md) - [Ready-to-Pour Cold Pumpkin Lattes](https://www.trendhunter.com/trends/pumpkin-pie-spice-iced-coffee.md) - [Customizable Pumpkin Spice Coffees](https://www.trendhunter.com/trends/7eleven-2.md) - [Stir-and-Drink Latte Concentrates](https://www.trendhunter.com/trends/pop-bottle2.md) - [Spiced Pumpkin Martinis](https://www.trendhunter.com/trends/pumpkin-spice-espresso-martini.md) - [Seasonal RTD Iced Lattes](https://www.trendhunter.com/trends/bones-coffee-pumpkin-spice.md) - [Pumpkin Spice Latte Kits](https://www.trendhunter.com/trends/pumpkin-spice-latte-kit.md) - [Canned Seasonal Hard Coffees](https://www.trendhunter.com/trends/pumpkin-spice-hard-latte.md) - [Spiked Seasonal Latte Cans](https://www.trendhunter.com/trends/dunkin-spiked-pumpkin-spice-iced-latte.md)