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# Fashionable Flower Arrangement Lookbooks
The Supernatural Floral Design Studio Includes Images

By Jordy E | Published 2013-03-28 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/supernatural-floral-design-studio
References: [missmoss.co.za](http://www.missmoss.co.za/2013/03/28/supernatural/) & [supernaturalfloraldesign.co.za](http://www.supernaturalfloraldesign.co.za)

The Supernatural floral design studio has released a lookbook that takes from both [bouquets and fashion](https://www.trendhunter.com/trends/burberry-x-highgrove). Behind the marketing venture stand Emma Frost and Jessica Ellis who have produced this series of [offbeat floral arrangements](https://www.trendhunter.com/trends/asos-inspired-by).

Interestingly, while most flower companies focus exclusively on blossoms and leaves, both Frost and Ellis have decided to showcase their creations alongside well put together ensembles. The models were styled here by Kate Desmarais and photographed by Alix Rose-Cowie. The Cape Town team has therefore pooled their interests and talent, each bringing their own bits of inspiration to the table.

The final Supernatural images are exceptionally creative, displaying the green frilly masses alongside patterned pants, crop tops, mod running shoes and plastic see through jackets.

## Trend Insights (Trend Hunter)

- Score: 5.8/10
- Popularity: 81% | Activity: 85% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life)

## Key Themes

### Key Themes Behind This Trend

- **Fashion-floral Fusion:** Combining fashion and floral design for unique and innovative arrangements.
- **Offbeat Floral Styling:** Creating floral arrangements that are unconventional and non-traditional in their presentation.
- **Collaborative Artistic Endeavors:** Bringing together different creative talents, such as stylists and photographers, to produce visually striking floral design content.

### Where This Applies

- **Fashion and Apparel:** Exploring opportunities to incorporate floral elements or collaborate with floral designers to create fashion-forward products or campaigns.
- **Floral and Event Design:** Adopting unconventional approaches to floral arrangements and event décor to cater to customers seeking unique and non-traditional experiences.
- **Photography and Styling:** Partnering with floral designers to create visually captivating and conceptually driven photo shoots and lookbooks.

## Related on Trend Hunter

- [Tarot-Inspired Floral Bouquets](https://www.trendhunter.com/trends/flowerlore-collection.md)
- [Dark Aesthetic Floral Bouquets](https://www.trendhunter.com/trends/kill-them-with-kindness.md)
- [Stunning Dried Flower Arrangements](https://www.trendhunter.com/trends/east-olivia.md)
- [Textured Floral Design Footwear](https://www.trendhunter.com/trends/oasis-society.md)
- [Floral-Imbued Fashion Exhibits](https://www.trendhunter.com/trends/flowers-of-yves-saint-laurent.md)
- [Runway-Inspired Bouquets](https://www.trendhunter.com/trends/farmgirl-flowers.md)
- [Nature-Inspired Lifestyle Design](https://www.trendhunter.com/trends/supernatural.md)
- [Practical Floral-Inspired Sneakers](https://www.trendhunter.com/trends/floral-sneakers1.md)
- [Women-Led Toronto Florists](https://www.trendhunter.com/trends/may-flowers.md)
