<!-- canonical: https://www.trendhunter.com/trends/superfood-protein -->
<!-- robots: noindex -->

# Superfood Protein Bars
Simply Raw's Raw BA Protein Bars Boast Ingredients like Cacao and Spirulina

By Laura McQuarrie | Published 2018-01-29 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/superfood-protein
References: [bakingbusiness](http://www.bakingbusiness.com/Multimedia/Slideshows/2018/1/ISM-New-Products-2018/6.aspx?TipID=5) & [simplyraw.de](https://simplyraw.de/produkte/raw_bas/)

Simply Raw is expanding its assortment of Raw BA products with a pair of all-new [superfood protein bars](https://www.trendhunter.com/trends/rawq-cacaoraspberrywalnut-bar) in different flavors.

While there are many health-focused snack bars that boast superfood ingredients, protein bars are commonly packed with add-ins that expressly target gym-goers. The Raw BA protein bars are offered in Cacao & Orange, as well as Spirulina & Lemon varieties that are [vegan, organic and gluten-free](https://www.trendhunter.com/trends/complete-nutrition-bar). Handheld snack bars such as these that are individually wrapped offer on-the-go consumers a simple way to supplement nutrients in their diet, all the while satiating with guilt-free flavors.

Some of the other Raw BA products previously introduced by the brand spotlight flavors such as Brazil Nut & Guarana, Pineapple & Mango, as well as Almond & Physalis, a Vitamin B3- and iron-rich fruit that comes from the regions of Chile and Peru.

## Trend Insights (Trend Hunter)

- Score: 1.2/10
- Popularity: 11% | Activity: 17% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Key Themes Behind This Trend

- **Superfood Protein Bars:** Simply Raw's Raw BA protein bars offer a healthier alternative to traditional protein bars by incorporating superfood ingredients.
- **Vegan and Organic Snack Bars:** The rise in demand for vegan and organic products has led to the development of innovative snack bars like Simply Raw's Raw BA protein bars.
- **On-the-go Nutrition:** Convenient and individually wrapped protein bars like Simply Raw's Raw BA bars provide busy consumers with an easy way to incorporate nutrient-rich snacks into their diet.

### Where This Applies

- **Health Food Industry:** The health food industry can capitalize on the growing interest in superfood protein bars to develop and market new products.
- **Fitness Industry:** The fitness industry can incorporate Simply Raw's Raw BA protein bars into their offerings, providing gym-goers with a healthier protein bar option.
- **Food Packaging Industry:** The food packaging industry can create sustainable and convenient packaging solutions for individually wrapped protein bars to cater to the on-the-go consumer market.

## Related on Trend Hunter

- [Spiced Superfood Snack Bars](https://www.trendhunter.com/trends/superfood-protein-bar.md)
- [Adaptogenic Plant Protein Bars](https://www.trendhunter.com/trends/superfood-plant-based-protein-bar.md)
- [Nutrient-Dense Protein Snacks](https://www.trendhunter.com/trends/greens-first-protein-bars.md)
- [Clean Ingredient Protein Bars](https://www.trendhunter.com/trends/bodybar-protein.md)
- [Nutrient-Packed Protein Bars](https://www.trendhunter.com/trends/pure-protein-ammmaze-bars.md)
- [Plant-Based Nut Bar Snacks](https://www.trendhunter.com/trends/pure-protein-nut-bars.md)
- [Superfood Protein Bars](https://www.trendhunter.com/trends/superefood-protein-bar.md)
- [High-Protein Low-Ingredient Snack Bars](https://www.trendhunter.com/trends/rxbar-high-protein.md)
- [Raw Goji Berry Chocolates](https://www.trendhunter.com/trends/raw-chocolate-bar.md)
