# Fruit Vinegar Toners Elemis' Superfood Fruit Vinegar Liquid Glow Improves Clarity By Laura McQuarrie | Published 2021-07-05 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/superfood-fruit-vinegar-liquid-glow References: [allure](https://www.allure.com/gallery/new-skin-care-products-july-2021) & [uk.elemis](https://uk.elemis.com/superfood-fruit-vinegar-liquid-glow.html) The brand-new Superfood Fruit Vinegar Liquid [Glow](https://www.trendhunter.com/trends/cloudberry-bright-essence-toner) from [Elemis](https://www.trendhunter.com/trends/procollagen-anti-aging-marine-cream) is a radiance-boosting toner that shares the benefits of fruit vinegars and a prebiotic to enhance the clarity of the complexion and nourish the skin's microbiome. Packed with AHA-rich apple, apricot, peach and blackberry-raspberry vinegars, the Elemis Superfood product is gently exfoliating and the formula is useful for clearing the pores of impurities. Also included in the formula is prickly pear cactus for a dose of antioxidants and vitamins. The [glow-boosting toner](https://www.trendhunter.com/trends/byoma-brightening-toner) is mild enough to be used twice daily after cleansing. The superfood-powered product is ideal for those who want to retain moisture and boost cell turnover with the power of balance-restoring fruit ingredients. ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 18% | Activity: 28% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Fruit Vinegar Skincare:** The rise of fruit vinegar-based skincare products presents an opportunity for brands to innovate with different fruit ingredients and their benefits. - **Prebiotic Skincare:** The inclusion of prebiotics in skincare products, such as Elemis's Superfood Fruit Vinegar Liquid Glow, provides a new avenue for brands to promote the importance of a healthy skin microbiome. - **Glow-boosting Toners:** There is potential for further development of radiance-boosting toners like Elemis's Superfood Fruit Vinegar Liquid Glow, which combines both AHA-rich vinegars and prickly pear cactus for antioxidants and vitamins. ### Sectors Adopting This - **Skincare:** The skincare industry should continue exploring and innovating with fruit vinegar-based ingredients, prebiotics, and glow-boosting toners like Elemis's Superfood Fruit Vinegar Liquid Glow. - **Health and Wellness:** The intersection of skincare and personal health presents opportunities for brands to promote the benefits of a healthy skin microbiome and the use of natural, fruit-based ingredients in products. - **Beauty Products:** The beauty industry can expand its offerings with products like Elemis's Superfood Fruit Vinegar Liquid Glow, which combines the benefits of various fruit vinegars, prickly pear cactus, and prebiotics for a high-performance skincare product. ## Related on Trend Hunter - [Concentrated Cloudberry Toners](https://www.trendhunter.com/trends/cloudberry-bright-essence-toner.md) - [Dual-Fermented Berry Toners](https://www.trendhunter.com/trends/pro-berry-pore-refining-toner.md) - [Upcycled Apple Toners](https://www.trendhunter.com/trends/apple-matcha-tea-clearing-toner.md) - [Facial-Inspired Toner Pads](https://www.trendhunter.com/trends/glow-recipe-toner-pads.md) - [Multitasking Antioxidant Toners](https://www.trendhunter.com/trends/antioxidant-tonic.md) - [Cloudberry-Powered Essence Toners](https://www.trendhunter.com/trends/essence-toners.md) - [Brightening Facial Toners](https://www.trendhunter.com/trends/byoma-brightening-toner.md) - [Botanical Hair Vinegars](https://www.trendhunter.com/trends/yves-rochers-shine-vinegar-rinsing-lotion.md) - [Apple-Infused Skincare Systems](https://www.trendhunter.com/trends/apple-infused-skincare.md)