# Free-From Superfood Desserts Snow Monkey Added to Its Treat Range with Three Plant-Based Flavors By Laura McQuarrie | Published 2018-02-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/superfood-desserts References: [foodbusinessnews.net](http://www.foodbusinessnews.net/Resources/Slideshow/2018/02/New-on-the-shelves-020918/Snow-Monkey.aspx?TipID=3) & [snow-monkey](https://snow-monkey.com/collections/products/products/passion-fruit-superfood-ice-treat) Snow Monkey recently added a trio of all-new non-GMO, dairy-free ice treats to its flavorful range of superfood desserts. Alongside previously released flavors like Cacao and Goji Berry, the superfood ice treats are now offered in Cinnamon, Matcha and Passion Fruit varieties. These better-for-you frozen desserts boast [fewer calories, sugar, carbs and fat](https://www.trendhunter.com/trends/oppo-refreshed) than leading ice cream brands, yet also pack more protein per serving. Each [non-dairy frozen dessert](https://www.trendhunter.com/trends/nondairy-sorbets) spotlight a different superfood ingredient, such as cinnamon, which boasts anti-inflammatory, antioxidant and antimicrobial properties. As well as being free from a number of undesirable ingredients that are commonly included in ice cream, these superfood desserts are free from eight major allergens. Image Credit: Snow Monkey ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 84% | Activity: 81% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **Plant-based Superfood Desserts:** There is a market for healthy, non-GMO, dairy-free frozen desserts that incorporate superfood ingredients. - **Low-calorie Superfood Desserts:** The success of Snow Monkey's low-calorie superfood ice treats highlights demand for healthier dessert options. - **Allergen-free Superfood Desserts:** The growing availability of desserts free from major allergens reflects the need for inclusive food options. ### Sectors Adopting This - **Health Food Stores:** Supermarkets harnessing the market for healthier desserts including plant-based and allergen free options. - **Supermarkets:** Dairy-free and low-calorie frozen dessert offerings are becoming increasing relevant to everyday consumers. - **Fitness and Wellness Brands:** Non-dairy, whole-foods based dessert offerings offer an opportunity for fitness brands to position themselves as sources of treats that maintain a healthy lifestyle. ## Related on Trend Hunter - [Functional Superfruit Sorbets](https://www.trendhunter.com/trends/sorbetter.md) - [Free-From Dessert Squares](https://www.trendhunter.com/trends/fudge-n-vanilla-squares.md) - [Frozen Dessert Alternatives](https://www.trendhunter.com/trends/blue-cream.md) - [Pearlescent Plant-Based Ice Creams](https://www.trendhunter.com/trends/sunscoop-supergoop.md) - [Allergy-Friendly Ice Cream Bites](https://www.trendhunter.com/trends/sundrops.md) - [Vegan-Friendly Frozen Dessert Products](https://www.trendhunter.com/trends/ice-cream-range.md) - [Decadent Vegan Frozen Treats](https://www.trendhunter.com/trends/dairyfree-decadence-series.md) - [Allergen-Friendly Dairy-Free Ice Cream](https://www.trendhunter.com/trends/sunscoop.md) - [Dairy-Free Mini Bites](https://www.trendhunter.com/trends/indulgent-bites.md)