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# Frozen Plant-Based Superfood Desserts
Glow Superfood is Indulgent and Nutritious

By Kalin Ned | Published 2023-06-15 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/superfood-dessert
References: [glowsuperfood](https://glowsuperfood.com/)

![Frozen Plant-Based Superfood Desserts](https://cdn.trendhunterstatic.com/thumbs/508/superfood-dessert.jpeg)

Chicago-based [Glow Superfood](https://www.trendhunter.com/trends/functional-sparkling-beverage) stands out in the market with its indulgent yet nutritious frozen superfood desserts. Featuring a plant-based recipe, the brand uses natural, locally produced, and responsibly sourced ingredients.

The makeup of Glow Superfood's [plant-based superfood desserts](https://www.trendhunter.com/trends/over-the-moo1) is impressive. The brand utilizes [ten different organic mushroom species](https://www.trendhunter.com/trends/shroomsicles), botanical adaptogens, MCT Oil, Coconut Sugar, Unsweetened Almond Milk, and other nutrient-packed ingredients for its product. The available flavors include Vanilla Chai Latte, Chocolate Chip Peanut Butter Cup, Pistachio Wheatgrass, and Hazelnut Chip.

The ingredients for the delicious-looking superfood desserts are selected for the benefits they bring to the brain and body. Glow Superfood claims that its offerings aid overall wellbeing and consumers may gain support in lowering cholesterol, regulating stress in the body, as well as improving gut health and cognitive processes.

Image Credit: Glow Superfood

## Trend Insights (Trend Hunter)

- Score: 6.5/10
- Popularity: 83% | Activity: 96% | Freshness: 16%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Key Themes Behind This Trend

- **Plant-based Superfood Desserts:** Opportunity for businesses to create indulgent and nutritious frozen desserts using plant-based ingredients.
- **Locally Sourced Ingredients:** Potential for industries to highlight the use of natural and responsibly sourced ingredients in their products.
- **Functional Foods:** Emerging trend of incorporating specific ingredients in food products to offer targeted health benefits.

### Where This Applies

- **Frozen Dessert Industry:** Opportunity for disruptive innovation by incorporating organic mushrooms, adaptogens, and other nutrient-packed ingredients in frozen desserts.
- **Health Food Industry:** Opportunity for businesses to promote health benefits by offering products that aid overall wellbeing, improve gut health, and cognitive processes.
- **Plant-based Food Industry:** Potential for industries to cater to the growing demand for plant-based products in the market, specifically in the frozen dessert segment.

## Related on Trend Hunter

- [Pearlescent Plant-Based Ice Creams](https://www.trendhunter.com/trends/sunscoop-supergoop.md)
- [Functional Superfruit Sorbets](https://www.trendhunter.com/trends/sorbetter.md)
- [High-Protein Gut Desserts](https://www.trendhunter.com/trends/high-protein-gut-dessert.md)
- [Superfruit Smoothie Bowls](https://www.trendhunter.com/trends/swirl-smoothie-bowls.md)
- [Summery Beauty-Enhancing Treats](https://www.trendhunter.com/trends/glowup-sundae.md)
- [Superfood Truffle Cups](https://www.trendhunter.com/trends/truffle-cups.md)
- [Free-From Dessert Squares](https://www.trendhunter.com/trends/fudge-n-vanilla-squares.md)
- [Frozen Dessert Alternatives](https://www.trendhunter.com/trends/blue-cream.md)
- [Dessert-Like Plant Protein Drinks](https://www.trendhunter.com/trends/rebbl-protein-beverages.md)
