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# Superfood Creamer Sachets
Laird Superfood Launched Non-Dairy Single-Serve 'Go-Packs'

By Laura McQuarrie | Published 2018-05-28 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/superfood-creamer
References: [lairdsuperfood](https://lairdsuperfood.com/collections/gopacks) & [lairdsuperfood](https://lairdsuperfood.com/collections/gopacks/products/superfood-creamer-unsweetened-gopack)

Laird Superfood launched a collection of 'Go-Packs' that cater to the consumer who wants to easily optimize their on-the-go drinking experience with a nourishing Superfood Creamer.

The Superfood Creamer is offered in both unsweetened and original, which is sweetened with dried organic coconut nectar. Coconut milk powder forms the base of the [non-dairy coffee creamers](https://www.trendhunter.com/trends/malk-2), alongside calcium-rich Aquamin, which is derived from 100% red marine algae, and organic extra virgin coconut oil as a healthy source of fats. These [single-serve creamer sachets](https://www.trendhunter.com/trends/dirtea-sachets) may be added to a variety of beverages—including coffee, tea, smoothies and cocoa—and do not clump, as there are no additives in their clean, minimal-ingredient formulas.

The Go-Packs from Laird Superfood also include other healthy, conveniently packaged products like Organic Coconut Sugar and the all-natural [hydration blend HYDRATE](https://www.trendhunter.com/trends/laird-superfood-2).

## Trend Insights (Trend Hunter)

- Score: 0.8/10
- Popularity: 5% | Activity: 12% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What Makes This Trend Stand Out

- **On-the-go Healthy Convenience:** A trend in the health industry is the demand for portable and convenient healthy food and beverage options.
- **Clean Label:** Consumers are increasingly looking for products with no additives and minimal ingredients, driving a trend towards 'clean label' products.
- **Plant-based Nutrition:** The growth of plant-based diets and the demand for non-dairy alternatives is fueling a trend towards plant-based nutrition options.

### Sectors Adopting This

- **Food and Beverage:** The food and beverage industry has opportunities to capitalize on the trend of creating healthy, portable and convenient food and drink options.
- **Wellness and Fitness:** The wellness and fitness industry can leverage these trends to create and market products that cater to health-conscious consumers looking for on-the-go solutions.
- **Beauty and Personal Care:** The beauty and personal care industry can find opportunities to innovate by incorporating healthy ingredients like plant-based nutrition into their products.

## Related on Trend Hunter

- [Caramel-Flavored Liquid Coffee Creamers](https://www.trendhunter.com/trends/liquid-coffee-creamer.md)
- [Adaptogenic Protein Creamers](https://www.trendhunter.com/trends/protein-creamer.md)
- [Functional Mushroom Latte Mixes](https://www.trendhunter.com/trends/superfood-instant-latte.md)
- [Protein-Rich Latte Mixes](https://www.trendhunter.com/trends/protein-instant-latte.md)
- [Instant Maca Latte Mixes](https://www.trendhunter.com/trends/maca-latte.md)
- [Clarified Coconut Coffee Creamers](https://www.trendhunter.com/trends/coconut-creamers.md)
- [Mushroom-Enhanced Protein Coffee Collections](https://www.trendhunter.com/trends/protein-coffee1.md)
- [Pumpkin Spice Plant-Based Creamers](https://www.trendhunter.com/trends/pumpkin-spice-plantbased-creamer.md)
- [Flavorful Powdered Hydration Supplements](https://www.trendhunter.com/trends/powdered-hydration-supplements.md)
