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# Cannabis-Branded Pizza Campaigns
Superette and Maker Pizza Are Offering a Year-Long Giveaway

By Elena Rahman | Published 2022-02-09 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/superette-and-maker-pizza
References: [instagram](https://www.instagram.com/superette_local/) & [makerpizza](https://www.makerpizza.com/)

![Cannabis-Branded Pizza Campaigns](https://cdn.trendhunterstatic.com/thumbs/471/superette-and-maker-pizza.jpeg)

Superette and [Maker Pizza](https://www.trendhunter.com/trends/large-margherita-pizzas), two of Toronto's favorite cannabis retailers and pizza shops, respectively, have collaborated on a year-long giveaway to mark National Pizza Day. The giveaway event is happening via Instagram and will offer winners free pizza for the next year.

Cannabis retailer, Superette is hosting the event through its social media page. To enter the contest, contestants must like the Superette x Maker announcement post and tag their favorite pizza pal in the comments. In addition, qualifying contestants must follow [Superette Shop](https://www.trendhunter.com/trends/cannabis-pickup) and Maker Pizza on Instagram.

Another collaboration initiative between the two brands is the [Munchie Phone](https://www.trendhunter.com/trends/crunchie-munchie-deluxe), located at Superette's Spadina location. Customers can dial Maker Pizza directly from the cannabis retailer to order the Sup Special pizza.

Image Credit: Superette / Maker Pizza

## Trend Insights (Trend Hunter)

- Score: 6.0/10
- Popularity: 88% | Activity: 80% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Why This Trend Is Growing

- **Cannabis-branded Collaborations:** There is an opportunity for retailers to collaborate with cannabis brands to create unique and innovative campaigns.
- **Social Media Giveaway Campaigns:** Businesses can create social media campaigns to promote their brand and increase engagement with customers.
- **Food and Cannabis Integration:** The integration of food and cannabis can create new and innovative culinary experiences.

### Industries Being Reshaped

- **Cannabis Retail:** Cannabis retailers can partner with food businesses to offer unique promotions and drive sales.
- **Food Industry:** Pizzerias and other food businesses can collaborate with cannabis brands to create new and innovative menu items and promotions.
- **Marketing and Advertising:** Marketing and advertising firms can specialize in creating and promoting unique giveaways and social media campaigns for businesses.

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