# Superfood Protein Bars SEND Bars are Fueled by Greens, Adaptogens & Functional Mushrooms By Laura McQuarrie | Published 2025-07-31 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/superefood-protein-bar References: [newhope](https://www.newhope.com/natural-product-trends/august-nfm-new-product-spotlight-shines-on-newest-natural-products) & [sendbars](https://www.sendbars.com/products/the-full-send-variety-box)  Plant-powered pea protein, spinach and hemp seeds are some of the extra-nutritious ingredients that power SEND Bars' superfood protein bars. In fact, these bars are made with only real and organic ingredients, [protein from nuts, seeds and plants](https://www.trendhunter.com/trends/complete-nutrition-bar), and each bar contains 200mg of cordyceps and 200mg of reishi for a total of 400mg superfood adaptogens per bar. Flavor-wise, SEND Bars are available in varieties like Lemon Cherry, Banana Bread, and Peanut Butter. Made with a base of dates and nuts (primarily cashews or peanuts,) these superfood protein bars have relatively short ingredient lists—and a long list of exclusions as options that are [dairy-free, gluten-free, soy-free](https://www.trendhunter.com/trends/heybar), preservative-free, paleo, vegan, organic and free from added sugar or anything artificial. ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 53% | Activity: 59% | Freshness: 46% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Adaptogen-infused Snacks:** The integration of adaptogens like cordyceps and reishi in snack bars represents a shift towards functional foods that promote holistic health. - **Minimalist Ingredient Food Products:** The rising demand for food products with short, transparent ingredient lists is driving the development of cleaner and simpler food options. - **Plant-based Protein Innovations:** Innovative use of plant-derived proteins such as pea protein and hemp seeds is catering to the growing consumer preference for plant-based nutrition. ### Who This Affects Most - **Functional Food Industry:** The functional food industry is being transformed by products like SEND Bars that combine superfood ingredients with adaptogenic benefits. - **Alternative Protein Market:** The alternative protein market is expanding as consumer interests shift towards plant-based sources that provide versatile and nutritional benefits. - **Organic and Clean Label Products:** Growth in the organic and clean label sector is evident with the rise of products designed to be free from artificial additives and allergens. ## Related on Trend Hunter - [Adaptogenic Plant Protein Bars](https://www.trendhunter.com/trends/superfood-plant-based-protein-bar.md) - [Mushroom Protein Bars](https://www.trendhunter.com/trends/mushroom-protein-bar.md) - [Pumpkin Spice Protein Bars](https://www.trendhunter.com/trends/pumpkin-spice-protein-bars.md) - [Stress Relief Snack Bars](https://www.trendhunter.com/trends/refrigerated-nutrition-bars.md) - [Functional Mushroom Snack Bars](https://www.trendhunter.com/trends/wise-bar.md) - [Nutrient-Dense Protein Snacks](https://www.trendhunter.com/trends/greens-first-protein-bars.md) - [South Asian-Inspired Protein Bars](https://www.trendhunter.com/trends/samsara-nutrition.md) - [Mood-Boosting Adaptogen Bars](https://www.trendhunter.com/trends/tattooed-chef.md) - [Fiber-Rich Plant Protein Bars](https://www.trendhunter.com/trends/shreddy-protein-bars.md)