# Toy Car-Inspired E-Bikes Super73 Teams Up With Hot Wheels To Drop New Electric Motorcycle By Niko Pajkovic | Published 2021-08-16 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/super73 References: [hypebeast](https://hypebeast.com/2021/8/hot-wheels-super73-rx-electric-motorbike-release-info) & [super73](http://super73.com) [Super73](https://www.trendhunter.com/trends/period-correct-x-super73s1) has partnered with [Hot Wheels](https://www.trendhunter.com/trends/hot-wheels-rc-original-edition-batmobile) to launch an all-new version of its RX e-bike, which will be offered in a limited supply of 24 total units. The motorbike, which is simply titled the 'Hot Wheels x SUPER73-RX,' comes in a special blue and orange colorway with a custom Saddlemen seat. In addition, the bike is equipped with Super73's signature drive system which is powered by a 960 watt-hour battery capable of reaching speeds up to 30 mph. Other features include, 'Ruffian' ATV Lock-on grips, full-suspension, 20-inch rims, all-terrain tires, and yellow-tinted headlights. The bike will include multiple different drive modes that can be adjusted on the electric handlebar display or the Super73 app. Here, riders will be able to switch between pedal assist modes and adjust the bike's speed and cadence. Image Credit: Super73 ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 88% | Activity: 77% | Freshness: 10% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Key Themes Behind This Trend - **Toy-inspired E-bikes:** There is an opportunity for the toy industry to innovate and create more partnerships with e-bike companies. - **Limited-edition Releases:** More industries can benefit from exclusive, limited-edition releases to create hype and increase demand. - **Customization Options:** E-bike companies can offer more customization options to create a stronger connection with customers. ### Where This Applies - **E-bikes:** E-bike companies can explore partnerships with popular toy brands to increase appeal to younger audiences. - **Toy Industry:** Through strategic collaborations with e-bike companies, the toy industry can connect with a new market of adventurous consumers. - **Automotive Industry:** The automotive industry can learn from the customization options offered by the e-bike industry to create more personalized products. ## Related on Trend Hunter - [Adventurous Off-Road Electric Motorcycles](https://www.trendhunter.com/trends/super73-adventure-series.md) - [Child-Friendly Balance Training Bikes](https://www.trendhunter.com/trends/super73-k1d.md) - [Extra-Compact Electric Motorbikes](https://www.trendhunter.com/trends/c1x.md) - [Collaboration Scrambler-Style Electric Bikes](https://www.trendhunter.com/trends/indian-x-super73-eftr-hooligan-12.md) - [Ruggedly Versatile Electric Bikes](https://www.trendhunter.com/trends/super73-blackout-collection.md) - [Electric Custom Urban Bikes](https://www.trendhunter.com/trends/z1-bike.md) - [Heavy-Duty Bike Collections](https://www.trendhunter.com/trends/super73-r-series.md) - [Child-Sized Electric Motorbikes](https://www.trendhunter.com/trends/eftr-mini.md) - [Automobile-Inspired E-Bike Launches](https://www.trendhunter.com/trends/ford-1.md)