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# Tremendous Trapezoidal Shades
Super ‘W' Sunglasses Emphasize Geometric Eyewear Shift

By Brian G Randles | Published 2009-12-11 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/super-w-sunglasses
References: [hypebeast](http://hypebeast.com/2009/12/super-2010-springsummer-sunglasses/) & [freshngood](http://www.freshngood.com/?p=4739)

I know what you are thinking, another set of shades? But these Super ‘W’ Sunglasses for the Spring and Summer 2010 are the epitome of where [sunglasses style](https://www.trendhunter.com/trends/signature-eyewear-collection) is heading. The Itlaian brand is offering their set of [geometric sunglasses](https://www.trendhunter.com/trends/upside-down-sunglasses) in [five different colors](https://www.trendhunter.com/trends/waiting-for-the-sun-x-percival) and will have Carl Zeiss lenses to boot.

Check out all of the sunglasses featured on Trend Hunter. For my money, these Super ‘W’ Sunglasses are some of the best we have featured.

## Trend Insights (Trend Hunter)

- Score: 4.8/10
- Popularity: 54% | Activity: 81% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Why This Trend Is Growing

- **Geometric Eyewear Shift:** Opportunity for brands to explore innovative designs and shapes in eyewear that deviate from traditional styles.
- **Colorful Sunglasses:** Potential to tap into the trend of bold and vibrant colors in eyewear, offering consumers more options for self-expression.
- **High-quality Lenses:** Opportunity for innovation in lens technology that enhances visual clarity and protection while maintaining style.

### Industries Being Reshaped

- **Fashion Accessories:** Brands in the fashion accessories industry can incorporate geometric eyewear and colorful sunglasses into their product offerings.
- **Eyewear:** Eyewear companies can capitalize on the trend by developing stylish sunglasses with high-quality lenses.
- **Optical Technology:** Companies in the optical technology industry can focus on developing advanced lenses that provide superior visual performance in fashionable sunglasses.

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